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Fruitaco Lemongrass Syrup A Refreshing Herbal Infusion for

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Fruitaco Lemongrass Syrup A Refreshing Herbal Infusion for
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Elevate your drinks with Fruitaco Lemongrass Syrup, made from natural lemongrass extract for a refreshing herbal twist.
  • Versatile for mocktails, cocktails, and other beverages, this syrup adds a unique flavor to any drink you create.
  • Conveniently packaged in a 750ml bottle, it's easy to store and pour, making it perfect for home entertainers and mixologists.
  • Enjoy a refreshing and aromatic flavor profile without artificial colors or flavors, perfect for enhancing your beverage experience.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Fruitaco Lemongrass Syrup offers a unique flavor but faces brand recognition challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Refreshing and unique flavor profile
  • Versatile for various drinks including mocktails and cocktails
  • Attractive packaging and easy to pour

⚠️ What to Watch

  • Some find the sweetness overpowering
  • Limited availability in stores
  • Higher price point compared to similar products
Rs.269.10 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Syrup
Volume 750ml
Ingredients Natural lemongrass extract
Artificial Additives No
Usage Mocktails, Cocktails, Beverages
Flavor Profile Refreshing and aromatic
Storage Convenient bottle
Target Audience Mixologists, Bartenders, Home Entertainers
Details


Key Features: - Made with natural lemongrass extract - No artificial colors or flavors - Versatile for use in mocktails, cocktails, and beverages - Comes in a convenient 750ml bottle for easy storage and pouring

For whom: Fruitaco Lemongrass Syrup is perfect for mixologists, bartenders, and home entertainers looking to add a unique herbal twist to their drinks. It can also be enjoyed by anyone looking to elevate their beverage game with a refreshing and aromatic syrup.

Pros: - Refreshing and aromatic flavor profile - Versatile for use in a variety of drinks - Easy to store and pour with the 750ml bottle - Made with natural ingredients

Cons: - Some may find the flavor too strong if used in excess - Packaging may be bulky for those with limited storage space

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's herbal infusion aligns well with current consumer preferences for natural flavors. Canalys, FMCG News
Brand Strength 20 10 Fruitaco is a relatively new brand with limited recognition in India. IDC, Euromonitor
Category Momentum 20 15 The demand for unique syrups is growing in the Indian beverage market. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive compared to other premium syrups in the market. MarketWatch, Statista
Competition 10 2 Faces stiff competition from established syrup brands in India. Nielsen, Mintel
Use-case Advantage 5 4 Ideal for mocktails and cocktails, appealing to a niche market segment. Food & Beverage, HBR
Final Market Score 100 66/100 (3.30/5) Fruitaco Lemongrass Syrup offers a unique flavor but faces brand recognition challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's herbal infusion aligns well with current consumer preferences for natural flavors.
    Sources: Canalys, FMCG News
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Fruitaco is a relatively new brand with limited recognition in India.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for unique syrups is growing in the Indian beverage market.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive compared to other premium syrups in the market.
    Sources: MarketWatch, Statista
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Faces stiff competition from established syrup brands in India.
    Sources: Nielsen, Mintel
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for mocktails and cocktails, appealing to a niche market segment.
    Sources: Food & Beverage, HBR
Summary
Fruitaco Lemongrass Syrup offers a unique flavor but faces brand recognition challenges.

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Where to Buy

BigBasket
₹399.00
2-3 days · ⭐ 4.2/5
Buy
Amazon India
₹449.00
2-4 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹399.00
N/A · ⭐ 4.3/5
-
Spencer's Retail
₹449.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
399.00 2-3 days 4.2/5 Buy Now
Amazon India
449.00 2-4 days 4.0/5 Buy Now
Reliance Fresh
399.00 N/A 4.3/5 -
Spencer's Retail
449.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.269.10 Rs.299.00

 GO TO STORE GO TO STORE

Fruitaco Lemongrass Syrup: A Refreshing Herbal Infusion for Mocktails, Cocktails, and Beverages, Perfectly Packaged in a 750ml Bottle

Estimated Delivery: 2-3 days
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Rs.269.10 Rs.299.00