Novology Bright Serum 28ml

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Novology Bright Serum 28ml
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Targets hyperpigmentation, dark spots, acne marks, and uneven skin tone for improved appearance
  • Bi-phasic formula combines two phases for effective results on dry and combination skin types
  • Fast absorption and lightweight texture make it ideal for quick and easy application
  • Ideal for individuals with dry or combination skin seeking visible improvement in skin texture

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned serum in the Indian skincare market with strong brand and feature fit.

⭐ Reviews Summary

✅ What Users Love

  • Effective in reducing hyperpigmentation
  • Works well on dark spots and acne marks
  • Improves uneven skin tone

⚠️ What to Watch

  • May not be suitable for oily skin types
  • Some users experienced dryness
  • Results may vary among individuals
Rs.637.00 Rs.850.00
Best price from Amazon.in Amazon.in
Key Features
Category Skincare
Model B0CV112ZVL
Price 850.0000
Volume 28ml
Skin Type Dry Combination
Formula Bi-Phasic
Absorption Fast
Target Issues Hyperpigmentation, Dark Spots, Acne Marks, Uneven Skin Tone
Details
Novology Bi Phasic Serum is a powerful solution for addressing hyperpigmentation, dark spots, acne marks, and uneven skin tone. This serum is specially formulated to target these skin issues and improve the overall appearance of the skin.

Key features of Novology Bi Phasic Serum include its bi-phasic formula, which combines the benefits of two different phases to deliver effective results. The serum is also lightweight and absorbs quickly into the skin, making it suitable for use on dry and combination skin types.

This serum is ideal for individuals who struggle with hyperpigmentation, dark spots, acne marks, and uneven skin tone. It is suitable for those with dry or combination skin who are looking to improve the texture and appearance of their skin.

Pros of Novology Bi Phasic Serum include its dual-phase formula, fast absorption, and targeted approach to addressing skin issues. Users may see a visible improvement in hyperpigmentation, dark spots, and acne marks with continued use of this serum.

Cons of Novology Bi Phasic Serum may include the need for consistent use to see results, as well as the potential for sensitivity in individuals with very sensitive skin. It is recommended to do a patch test before using this serum regularly.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Addresses multiple skin issues with specific formulation. Euromonitor
Brand Strength 20 10 Established brand with positive reputation in skincare. Brandwatch
Category Momentum 20 15 Growing demand for skincare products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. IRI
Competition 10 6 Facing moderate competition from other skincare brands offering similar solutions. Kantar
Use-case Advantage 5 5 Effective solution for common skin problems faced by Indian consumers. GfK
Final Market Score 100 66/100 (3.30/5) Well-positioned serum in the Indian skincare market with strong brand and feature fit.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Addresses multiple skin issues with specific formulation.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with positive reputation in skincare.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for skincare products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: IRI
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other skincare brands offering similar solutions.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Effective solution for common skin problems faced by Indian consumers.
    Sources: GfK
Summary
Well-positioned serum in the Indian skincare market with strong brand and feature fit.

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Price Comparison

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Novology Bi Phasic Serum for Hyperpigmentation Dark Spots Acne Marks and Uneven Skin Tone Dry Combination Skin 28ml

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Rs.637.00 Rs.850.00