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Olay Retinol24 Max Serum - 30ml

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Olay Retinol24 Max Serum - 30ml
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Visibly reduces fine lines in 7 nights for a more youthful appearance
  • Max repair and hydration with potent retinol, hyaluronic acid, and niacinamide
  • Fragrance-free formula suitable for all skin types
  • Combat signs of aging and improve skin health with this powerful serum

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position Olay Retinol24 Max Night Serum well in the Indian anti-aging skincare market.

⭐ Reviews Summary

✅ What Users Love

  • Effectively reduces fine lines and improves skin texture within a week.
  • Hydrating formula that suits various skin types without causing irritation.
  • Fragrance-free, making it suitable for sensitive skin.

⚠️ What to Watch

  • Some users report a sticky residue after application.
  • Results may vary; not all users see significant improvements.
  • Higher price point compared to similar products on the market.
Rs.1,380.00 Rs.2,199.00
Best price from Amazon.in Amazon.in
Key Features
Category Skincare
Product Name Olay Retinol24 Max Night Serum
Volume 30ml
Key Ingredients Retinol, Hyaluronic Acid, Niacinamide
Skin Types Normal, Oily, Dry, Combination
Fragrance Fragrance Free
Benefits Reduces fine lines, Maximum repair, Hydration
Usage Duration Visible results in 7 nights
Details
About Product Olay Retinol24 Max Night Serum is a powerful anti-aging serum that is specially formulated to visibly reduce fine lines in just 7 nights. It features a blend of ingredients that help repair and hydrate the skin for a more youthful appearance.

Key Features This serum contains retinol, a potent form of vitamin A that helps to improve skin texture and tone. It also includes hyaluronic acid and niacinamide, which work together to hydrate and nourish the skin while reducing the appearance of fine lines and wrinkles.

For whom This product is suitable for all skin types, including normal, oily, dry, and combination skin. It is designed for those looking to combat the signs of aging and improve the overall health and appearance of their skin.

Pros - Visibly reduces fine lines in just 7 nights - Maximum repair and hydration - Fragrance-free formula - Suitable for all skin types Cons - May not be suitable for sensitive skin types due to the presence of retinol - Results may vary for individuals

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers retinol-based formula suitable for various skin types in India. Vogue
Brand Strength 20 18 Olay is a well-established and trusted brand in India. Brandwatch
Category Momentum 20 15 Growing demand for anti-aging skincare products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar retinol serums in India. Forbes
Competition 10 8 Facing competition from other established anti-aging skincare brands in India. Cosmopolitan
Use-case Advantage 5 5 Visible reduction of fine lines in 7 nights appeals to Indian consumers. Elle
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position Olay Retinol24 Max Night Serum well in the Indian anti-aging skincare market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers retinol-based formula suitable for various skin types in India.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Olay is a well-established and trusted brand in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for anti-aging skincare products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar retinol serums in India.
    Sources: Forbes
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established anti-aging skincare brands in India.
    Sources: Cosmopolitan
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Visible reduction of fine lines in 7 nights appeals to Indian consumers.
    Sources: Elle
Summary
Strong brand and feature fit position Olay Retinol24 Max Night Serum well in the Indian anti-aging skincare market.

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Where to Buy

Nykaa
₹1999.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹1899.00
3-5 days · ⭐ 4.0/5
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Shoppers Stop
₹2099.00
N/A · ⭐ 4.3/5
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Health & Glow
₹1999.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
1999.00 2-4 days 4.2/5 Buy Now
Flipkart
1899.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
2099.00 N/A 4.3/5 -
Health & Glow
1999.00 N/A 4.1/5 -

Price Comparison

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Rs.1,380.00 Rs.2,199.00

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Olay Retinol24 Max Night Serum l Visibly Reduces Fine Lines in 7 Nights Max Repair Max Hydration l No Redness or Irritation Fragrance Free l Normal Oily Dry and Combination Skin l 30ml

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Rs.1,380.00 Rs.2,199.00