Lakme 9to5 Double Duty Moisturiser Primer 30g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Hydrates and primes skin for makeup
  • SPF 20 for sun protection
  • Lightweight and non-greasy formula
  • Ideal for busy individuals simplifying beauty routine

Market-Based Score (India)

66/100 (3.30/5)
Decent
Lakme 9to5 Double Duty Moisturiser Primer 30g offers a balanced mix of features and pricing, positioned well in the growing Indian primer market.
Rs.455.00 Rs.650.00
Best price from Amazon.in Amazon.in
Key Features
Category Moisturiser Primer
SPF 20
Texture Lightweight & Non-greasy
Hydration Long-lasting moisture
Skin Type Suitable for all skin types
Usage Everyday use
Pros Hydrates and primes effectively
Cons May not suit very oily skin
Details

Lakme 9to5 Double Duty Moisturiser Primer 30g

About Product: Lakme 9to5 Double Duty Moisturiser Primer is a 2-in-1 product that moisturizes the skin while also priming it for makeup application. It is lightweight and non-greasy, perfect for everyday use.

Key Features: - Contains SPF 20 to protect the skin from sun damage - Provides a smooth base for makeup application - Hydrates the skin for long-lasting moisture - Suitable for all skin types

For whom: This product is ideal for those who want a multi-functional skincare product that can hydrate the skin and prep it for makeup at the same time. It is perfect for those with busy schedules who want to simplify their beauty routine.

Pros: - Lightweight and non-greasy formula - Provides sun protection with SPF 20 - Hydrates and primes the skin effectively

Cons: - May not be suitable for those with very oily skin types - The fragrance may be overwhelming for some sensitive individuals

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The dual functionality of moisturizer and primer caters to the needs of busy Indian consumers looking for multi-purpose products. Vogue
Brand Strength 20 10 Lakme is a well-established brand in India known for its quality beauty products. Brand Equity
Category Momentum 20 15 Primers are gaining popularity in the Indian market due to increased focus on makeup routines. Mintel
Price Positioning 20 10 Competitively priced for the Indian market, offering good value for money compared to premium brands. Business Standard
Competition 10 8 Facing competition from both international brands like Maybelline and local players like Colorbar in the primer segment. Elle
Use-case Advantage 5 3 Provides long-lasting hydration and makeup base, ideal for all-day wear in Indian weather conditions. Femina
Final Market Score 100 66/100 (3.30/5) Lakme 9to5 Double Duty Moisturiser Primer 30g offers a balanced mix of features and pricing, positioned well in the growing Indian primer market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The dual functionality of moisturizer and primer caters to the needs of busy Indian consumers looking for multi-purpose products.
    Sources: Vogue
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Lakme is a well-established brand in India known for its quality beauty products.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Primers are gaining popularity in the Indian market due to increased focus on makeup routines.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the Indian market, offering good value for money compared to premium brands.
    Sources: Business Standard
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from both international brands like Maybelline and local players like Colorbar in the primer segment.
    Sources: Elle
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Provides long-lasting hydration and makeup base, ideal for all-day wear in Indian weather conditions.
    Sources: Femina
Summary
Lakme 9to5 Double Duty Moisturiser Primer 30g offers a balanced mix of features and pricing, positioned well in the growing Indian primer market.

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Where to Buy

Nykaa
₹375.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹375.00
2-3 days · ⭐ 4.3/5
Buy
Flipkart
₹375.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹399.00
N/A · ⭐ 4.1/5
-
Lifestyle
₹380.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
375.00 2-4 days 4.2/5 Buy Now
Amazon India
375.00 2-3 days 4.3/5 Buy Now
Flipkart
375.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
399.00 N/A 4.1/5 -
Lifestyle
380.00 N/A 4.0/5 -

Price Comparison

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Rs.455.00 Rs.650.00

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Lakme 9to5 Double Duty Moisturiser Primer 30g

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Best price
Rs.455.00 Rs.650.00