Cos IQ 23 Vitamin C Serum - Brightening 30ml
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Achieve a brighter, radiant complexion with 23% Vitamin C
- Experience non-irritating formula suitable for all skin types
- Enjoy a non-sticky texture for comfortable wear all day
- Get potent antioxidant benefits with advanced molecular technology
Market-Based Score (India)
76/100 (3.80/5)
Good value Highly competitive brightening serum with strong brand and innovative technology.
Key Features
Category | Skincare |
---|---|
Product Name | Cos IQ 23 Vitamin C Face Serum |
Volume | 30ml |
Vitamin C Content | 23% |
Texture | Non-sticky |
Skin Type | All skin types |
Benefits | Brightening, Hydrating |
Suitable For | Men & Women |
Key Features | Advanced molecular skincare technology, Highly stable formula, Non-irritating |
Details
Key Features: - Contains 23% Vitamin C for powerful antioxidant protection - Advanced molecular skincare technology for maximum efficacy - Highly stable formula that does not oxidize quickly - Non-irritating and gentle on all skin types - Non-sticky texture for a comfortable wear - Brightening and hydrating formula for glowing skin
For whom: This Vitamin C serum is suitable for both men and women looking to achieve a brighter, more radiant complexion. It is ideal for those with dull, tired-looking skin and concerns about hyperpigmentation or uneven skin tone.
Pros: - High percentage of Vitamin C for potent antioxidant benefits - Advanced technology ensures maximum effectiveness - Gentle formula that is unlikely to cause irritation - Non-sticky texture is easy to apply and wear - Brightening and hydrating properties leave skin looking radiant and glowing
Cons: - May be on the pricier side compared to other Vitamin C serums - Some users may prefer a thicker consistency for extra hydration
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Innovative molecular skincare technology and Vitamin C content | BeautyInsider |
Brand Strength | 20 | 18 | Established brand with positive reputation in skincare | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for skincare products in Indian market | Mintel |
Price Positioning | 20 | 15 | Competitive pricing compared to similar products in the market | Retail360 |
Competition | 10 | 5 | Facing moderate competition from similar brightening serums | Elle |
Use-case Advantage | 5 | 3 | Effective for brightening and hydrating skin for both men and women | Vogue |
Final Market Score | 100 | 76/100 (3.80/5) | Highly competitive brightening serum with strong brand and innovative technology. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Innovative molecular skincare technology and Vitamin C contentSources: BeautyInsider -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with positive reputation in skincareSources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for skincare products in Indian marketSources: Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitive pricing compared to similar products in the marketSources: Retail360 -
Competition 5/10
Weight: 10Contribution: 5Rationale: Facing moderate competition from similar brightening serumsSources: Elle -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Effective for brightening and hydrating skin for both men and womenSources: Vogue
Summary
Highly competitive brightening serum with strong brand and innovative technology.
Quick Compare

Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- Effective in brightening skin
- Non-irritating formula
- Hydrating and non-sticky
⚠️ What to Watch
- Some users experienced breakouts
- May not work well for all skin types
- Slightly expensive compared to similar products

Rs.2,350.00
⭐ Reviews Summary
✅ What Users Love
- Accurate blood sugar testing
- Convenient smartphone connectivity
- Comes with 100 free strips and lancets
⚠️ What to Watch
- Some users experienced issues with the Type C USB connector
- App functionality could be improved
- Quality of lancets could be better

Rs.550.00
⭐ Reviews Summary
✅ What Users Love
- Effective holistic health support
- Convenient pack of 5
- Natural Ayurvedic herbal ingredients
⚠️ What to Watch
- Strong taste may not be appealing to all
- Small bottle size
- Price may be high for some
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
![]() |
Cos IQ 23 Vitamin C Face Serum for Glowing Skin 30ml Advanced Molecular Skincare Technology Highly Stable Non Irritating Non Sticky Brightening Hydrating Formula For Men Women
In Stock
|
Rs.649.00 Rs.999.00 COD
|
GO TO STORE GO TO STORE |
Cos IQ 23 Vitamin C Face Serum for Glowing Skin 30ml Advanced Molecular Skincare Technology Highly Stable Non Irritating Non Sticky Brightening Hydrating Formula For Men Women
In Stock
COD
|