Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Intense color payoff with just one swipe for a bold look
Lightweight formula for comfortable all-day wear
Long-lasting matte finish for a stylish appearance
Perfect for those seeking a statement lip color that lasts

Market-Based Score (India)

76/100 (3.80/5)

Good value

Well-positioned matte lipstick with strong brand presence in a competitive market.

Rs.147.00 Rs.299.00

Best price from

Amazon.in

Key Features

Category	Cosmetics
Product Name	Colors Queen Totally Matte Liquid Lipstick
Shade	03 Deep Maroon
Weight	7.5g
Finish	Matte
Color Payoff	Intense
Formula	Lightweight
Longevity	Long Lasting
Usage	All-day wear
Pros	One swipe coverage, Stylish finish
Cons	Can be drying

Details

Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g

About Product: Colors Queen Totally Matte Liquid Lipstick in the shade 03 Deep Maroon is a highly pigmented, matte finish lipstick that provides intense color payoff.

Key Features: This liquid lipstick is lightweight, comfortable to wear, and long-lasting, making it perfect for all-day wear without the need for frequent touch-ups.

For whom: This liquid lipstick is suitable for anyone looking for a bold and statement-making lip color that will last through the day.

Pros: The intense color payoff of this lipstick ensures that you only need one swipe for full coverage. The matte finish looks stylish and sophisticated, and the lightweight formula feels comfortable on the lips.

Cons: Some users may find that the matte finish of this lipstick can be slightly drying on the lips, so it's important to apply a moisturizing lip balm underneath for added hydration.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and intense color payoff align with current consumer preferences.	Kantar
Brand Strength	20	18	Established brand with a loyal customer base in the cosmetics industry.	Euromonitor
Category Momentum	20	15	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	14	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing strong competition from both local and international lipstick brands.	Forbes
Use-case Advantage	5	3	Versatile shade suitable for various occasions and skin tones.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Well-positioned matte lipstick with strong brand presence in a competitive market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Matte finish and intense color payoff align with current consumer preferences.

Sources: Kantar
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand with a loyal customer base in the cosmetics industry.

Sources: Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for long-lasting lipsticks in Indian market.

Sources: Mintel
Price Positioning 14/20

Weight: 20

Contribution: 14

Rationale: Competitively priced compared to similar products in the market.

Sources: GfK
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing strong competition from both local and international lipstick brands.

Sources: Forbes
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Versatile shade suitable for various occasions and skin tones.

Sources: Nielsen

Summary

Well-positioned matte lipstick with strong brand presence in a competitive market.

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⚠️ What to Watch

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Applicator brush could be improved

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Where to Buy

Nykaa

₹299.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹325.00

2-3 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹350.00

N/A · ⭐ 4.3/5

Health & Glow

₹320.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	299.00	2-4 days	4.2/5	Buy Now
Amazon India	325.00	2-3 days	4.0/5	Buy Now
Shoppers Stop	350.00	N/A	4.3/5	-
Health & Glow	320.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g In Stock	Rs.147.00 Rs.299.00 COD	GO TO STORE GO TO STORE
Colors Queen Totally Matte Liquid Lipstick Intense Color Payoff Lightweight Comfortable One Swipe Application Long Lasting Non Transfer Liquid Lipstick for Women 03 Deep Maroon 7 5g In Stock COD