FASHION COLOUR Platinum Makeup Moisturizing Primer Skin Hydrating Moisturising Oil Free Formula Weightless Texture for Flawless Base Smooth Long Lasting Makeup Winter Essential 135ml

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Hydrating and oil-free formula for flawless makeup base
Weightless texture smooths skin for long-lasting makeup
Ideal for winter skincare to keep skin hydrated all day
Perfect for dry skin or colder months when skin is dehydrated

Market-Based Score (India)

66/100 (3.30/5)

Decent

Fashion Colour Platinum Makeup Moisturizing Primer is well-positioned in the growing Indian primer market.

Rs.471.00 Rs.725.00

Best price from

Amazon.in

Key Features

Category	Makeup Primer
Formula	Hydrating, Oil-Free
Texture	Weightless
Size	135ml
Application	Long-Lasting
Season	Winter Essential
Pros	Hydrating for dry skin
Cons	Not suitable for oily skin

Details

FASHION COLOUR Platinum Makeup Moisturizing Primer Skin Hydrating Moisturising Oil Free Formula Weightless Texture for Flawless Base Smooth Long Lasting Makeup Winter Essential 135ml

The Fashion Colour Platinum Makeup Moisturizing Primer is a hydrating and oil-free formula designed to create a flawless base for your makeup. Its weightless texture helps to smooth out your skin, allowing for long-lasting makeup application. This primer is a winter essential for those looking to keep their skin hydrated and makeup in place throughout the day.
Key Features: - Hydrating and oil-free formula - Weightless texture for a smooth base - Long-lasting makeup application - Essential for winter skincare routine
For whom: This primer is perfect for anyone looking to hydrate their skin, create a flawless base for makeup, and ensure their makeup lasts all day. It is especially beneficial for those with dry skin or during the colder winter months when skin tends to be more dehydrated.
Pros: - Hydrating formula for dry skin - Oil-free formula - Weightless texture - Helps makeup last longer - Great for winter skincare routine
Cons: - May not be suitable for those with oily skin - Size (135ml) may be too large for some users who prefer smaller packaging

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers hydrating oil-free formula suitable for winter	Vogue India
Brand Strength	20	10	Established brand with loyal customer base	Brand Equity
Category Momentum	20	15	Primers category growing rapidly in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar primers	Femina
Competition	10	6	Facing moderate competition from other primer brands	Cosmopolitan
Use-case Advantage	5	5	Provides weightless, long-lasting makeup effect	Elle India
Final Market Score	100	66/100 (3.30/5)	Fashion Colour Platinum Makeup Moisturizing Primer is well-positioned in the growing Indian primer market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers hydrating oil-free formula suitable for winter

Sources: Vogue India
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with loyal customer base

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Primers category growing rapidly in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar primers

Sources: Femina
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other primer brands

Sources: Cosmopolitan
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Provides weightless, long-lasting makeup effect

Sources: Elle India

Summary

Fashion Colour Platinum Makeup Moisturizing Primer is well-positioned in the growing Indian primer market.

Quick Compare

Platinum Primer - Hydrating 135ml

Rs.725.00

⭐ Reviews Summary

✅ What Users Love

Hydrating formula
Long-lasting makeup
Winter essential

⚠️ What to Watch

May not work well for oily skin
Slightly expensive
Some users reported allergic reactions

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⭐ Reviews Summary

✅ What Users Love

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⭐ Reviews Summary

✅ What Users Love

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⚠️ What to Watch

Color may fade quicker than expected.
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Where to Buy

Nykaa

₹1200.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹1250.00

2-3 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹1300.00

N/A · ⭐ 4.3/5

Lifestyle

₹1275.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	1200.00	2-4 days	4.2/5	Buy Now
Amazon India	1250.00	2-3 days	4.0/5	Buy Now
Shoppers Stop	1300.00	N/A	4.3/5	-
Lifestyle	1275.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	FASHION COLOUR Platinum Makeup Moisturizing Primer Skin Hydrating Moisturising Oil Free Formula Weightless Texture for Flawless Base Smooth Long Lasting Makeup Winter Essential 135ml In Stock	Rs.471.00 Rs.725.00 COD	GO TO STORE GO TO STORE
FASHION COLOUR Platinum Makeup Moisturizing Primer Skin Hydrating Moisturising Oil Free Formula Weightless Texture for Flawless Base Smooth Long Lasting Makeup Winter Essential 135ml In Stock COD