Fair Lovely Bb Matte Full Coverage Foundation Fairness Cream 18G
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Get flawless full coverage with Fair & Lovely BB Matte Foundation Cream
- Control oil and shine all day with its matte finish
- Nourish and protect skin with added skincare ingredients
- Enjoy SPF 15 protection for healthy skin
Market-Based Score (India)
66/100 (3.30/5)
Decent Fair & Lovely BB Matte Full Coverage Foundation Cream 18g is well-positioned in the Indian BB Cream market with its competitive pricing and on-trend features.
Key Features
Category | Makeup |
---|---|
Product Type | Foundation Cream |
Weight | 18g |
Finish | Matte |
SPF | 15 |
Coverage | Full |
Formula | Lightweight |
Benefits | Skincare Ingredients |
Details
Fair Lovely Bb Matte Full Coverage Foundation Fairness Cream 18G
The Fair & Lovely BB Matte Full Coverage Foundation Cream is a multi-functional makeup product that not only provides full coverage for a flawless finish, but also contains skincare ingredients to nourish and protect the skin.Key features of this product include its matte finish that helps control oil and shine throughout the day, as well as its lightweight formula that allows for buildable coverage without feeling heavy on the skin. It also contains SPF 15 to protect the skin from sun damage.
This product is suitable for those who want a full coverage foundation that not only evens out skin tone and conceals imperfections, but also provides skincare benefits to improve the overall health of the skin.
Pros of the Fair & Lovely BB Matte Full Coverage Foundation Cream include its long-lasting formula, natural-looking finish, and the added benefit of skincare ingredients. However, some users may find the shade range limited or the coverage to be too heavy for everyday wear.
Overall, the Fair & Lovely BB Matte Full Coverage Foundation Cream is a versatile makeup product that can help achieve a flawless complexion while also nourishing the skin.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 18 | The matte finish and full coverage of the foundation cream align well with the current demand for long-lasting makeup products. | Vogue India |
Brand Strength | 20 | 10 | Fair & Lovely is a well-known brand in India with a loyal customer base. | Brand Equity |
Category Momentum | 20 | 15 | BB Creams are gaining popularity in the Indian market due to their multi-functional benefits. | Mintel |
Price Positioning | 20 | 8 | The price point of the product is competitive compared to similar offerings in the market. | Business Standard |
Competition | 10 | 10 | Facing increasing competition from international and local brands offering similar BB cream products. | Femina |
Use-case Advantage | 5 | 5 | The product offers a convenient solution for daily makeup routines with its BB cream properties. | Elle India |
Final Market Score | 100 | 66/100 (3.30/5) | Fair & Lovely BB Matte Full Coverage Foundation Cream 18g is well-positioned in the Indian BB Cream market with its competitive pricing and on-trend features. |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 18/25
Weight: 25Contribution: 18Rationale: The matte finish and full coverage of the foundation cream align well with the current demand for long-lasting makeup products.Sources: Vogue India -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Fair & Lovely is a well-known brand in India with a loyal customer base.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: BB Creams are gaining popularity in the Indian market due to their multi-functional benefits.Sources: Mintel -
Price Positioning 8/20
Weight: 20Contribution: 8Rationale: The price point of the product is competitive compared to similar offerings in the market.Sources: Business Standard -
Competition 10/10
Weight: 10Contribution: 10Rationale: Facing increasing competition from international and local brands offering similar BB cream products.Sources: Femina -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: The product offers a convenient solution for daily makeup routines with its BB cream properties.Sources: Elle India
Summary
Fair & Lovely BB Matte Full Coverage Foundation Cream 18g is well-positioned in the Indian BB Cream market with its competitive pricing and on-trend features.
Quick Compare

Rs.115.00
⭐ Reviews Summary
✅ What Users Love
- Provides full coverage
- Matte finish
- Long-lasting
⚠️ What to Watch
- Limited shade range
- May feel heavy on the skin
- Not suitable for all skin types

Rs.349.00
⭐ Reviews Summary
✅ What Users Love
- 100% pure and undiluted formula
- Pleasant and strong rosemary scent
- Versatile uses for aromatherapy and hair care
⚠️ What to Watch
- Some users report skin irritation
- Packaging may leak during shipping
- Scent may be too strong for some preferences

Rs.450.00
⭐ Reviews Summary
✅ What Users Love
- Provides a smooth matte finish
- Enriched with hyaluronic acid and vitamin E for skin benefits
- Long-lasting wear suitable for all skin types
⚠️ What to Watch
- May not offer full coverage for blemishes
- Can appear cakey if applied in excess
- Limited shade range may not suit all skin tones

Rs.465.00
⭐ Reviews Summary
✅ What Users Love
- Quick application time of only 5 minutes.
- No harmful chemicals like parabens, ammonia, and sulfates.
- Versatile use for hair, beard, and body hair.
⚠️ What to Watch
- Color may not last as long as traditional dyes.
- Some users experienced skin irritation.
- Limited color options available.
Where to Buy
₹190.00
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₹185.00
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Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Fair Lovely Bb Matte Full Coverage Foundation Fairness Cream 18G
In Stock
|
Rs.92.00 Rs.115.00 COD
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GO TO STORE GO TO STORE |
Fair Lovely Bb Matte Full Coverage Foundation Fairness Cream 18G
In Stock
COD
|