Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Made using traditional method with Pure Ghee and Castor Oil for gentle application.
Intense cooling pigment reduces eye strain, ideal for sensitive eyes.
Versatile earthy brown tone suitable for daily wear, providing a natural look.
Though may smudge easily, this kajal is perfect for those seeking a traditional, cooling formula.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Forest Essentials Gulaab Khaas Natural Kajal offers a blend of tradition and quality in a competitive market.

Rs.950.00 Rs.950.00

Best price from

Amazon.in

Key Features

Category	Kajal
Price	950.00
Key Ingredients	Pure Ghee, Castor Oil
Cooling Effect	Yes
Suitable For	Sensitive Eyes
Color	Earth Brown
Application	Daily Use
Pros	Natural ingredients, Cooling effect, Versatile
Cons	May smudge, Requires reapplication

Details

Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use

Key Features: - Made using traditional method - Contains Pure Ghee and Castor Oil - Intense cooling pigment - Suitable for daily use

For whom: - Those looking for a natural and traditional kajal - Individuals with sensitive eyes - People who prefer earthy brown tones

Pros: - Natural ingredients for gentle application - Cooling effect reduces eye strain - Versatile for daily wear

Cons: - May smudge easily - Requires reapplication throughout the day

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Incorporates pure ghee and castor oil, aligning with consumer preference for natural ingredients.	Vogue India
Brand Strength	20	10	Forest Essentials is a well-established brand known for quality and traditional formulas.	Brand Equity
Category Momentum	20	15	Growing demand for natural beauty products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium natural kajal brands in the market.	Elle India
Competition	10	6	Facing competition from both traditional and modern kajal brands in the Indian market.	India Today
Use-case Advantage	5	5	Traditional cooling formula suitable for daily use in Indian climate.	Femina
Final Market Score	100	66/100 (3.30/5)	Forest Essentials Gulaab Khaas Natural Kajal offers a blend of tradition and quality in a competitive market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Incorporates pure ghee and castor oil, aligning with consumer preference for natural ingredients.

Sources: Vogue India
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Forest Essentials is a well-established brand known for quality and traditional formulas.

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for natural beauty products in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar premium natural kajal brands in the market.

Sources: Elle India
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from both traditional and modern kajal brands in the Indian market.

Sources: India Today
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Traditional cooling formula suitable for daily use in Indian climate.

Sources: Femina

Summary

Forest Essentials Gulaab Khaas Natural Kajal offers a blend of tradition and quality in a competitive market.

Quick Compare

Forest Essentials Kajal - Earth Brown 50ml

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⭐ Reviews Summary

✅ What Users Love

Long-lasting formula
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⚠️ What to Watch

Smudging issues
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Long-lasting wear up to 24 hours
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Where to Buy

Nykaa

₹1175.00

2-4 days · ⭐ 4.5/5

Buy

Amazon India

₹1200.00

2-3 days · ⭐ 4.3/5

Buy

Forest Essentials Store

₹1150.00

N/A · ⭐ 4.8/5

Shoppers Stop

₹1250.00

N/A · ⭐ 4.2/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	1175.00	2-4 days	4.5/5	Buy Now
Amazon India	1200.00	2-3 days	4.3/5	Buy Now
Forest Essentials Store	1150.00	N/A	4.8/5	-
Shoppers Stop	1250.00	N/A	4.2/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use In Stock	Rs.950.00 Rs.950.00 COD	GO TO STORE GO TO STORE
Forest Essentials Gulaab Khaas Natural Kajal Earth Brown Made using a traditional method with Pure Ghee Castor Oil Intense Cooling Pigment For Daily Use In Stock COD