Biotique Liquid Natural Makeup Magicliner Midnight Black 9ml

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Create bold and precise eye looks with this natural and organic Midnight Black eyeliner
  • Enjoy a long-lasting formula that stays put all day without smudging or fading
  • Experience easy and precise application with the fine tip brush for winged looks or everyday definition
  • Perfect for sensitive eyes and skin, this cruelty-free eyeliner is made with gentle, nourishing ingredients

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position Biotique Magicliner well in growing Indian eyeliner market.
Rs.78.00 Rs.120.00
Best price from Amazon.in Amazon.in
Key Features
Category Makeup
Product Type Liquid Eyeliner
Shade Midnight Black
Volume 9ml
Formula Natural and Organic
Long-lasting Yes
Smudge-proof Yes
Application Fine tip brush
Cruelty-free Yes
Suitable for Sensitive Skin Yes
Pros Long-lasting, precise application
Cons Limited shade range
Details

Biotique Liquid Natural Makeup Magicliner Midnight Black 9ml

This liquid eyeliner from Biotique is a natural and organic makeup product that is perfect for creating bold and precise eye looks. The Midnight Black shade adds intensity and drama to your eyes, making them stand out.

Key features of this product include its long-lasting formula that stays put all day without smudging or fading. The fine tip brush allows for easy and precise application, perfect for creating winged eyeliner looks or everyday definition.

This product is suitable for anyone looking for a natural and organic eyeliner option that is also cruelty-free. It is perfect for those with sensitive eyes or skin, as it is made with natural ingredients that are gentle and nourishing.

Pros: - Natural and organic formula - Long-lasting and smudge-proof - Fine tip brush for precise application - Suitable for sensitive eyes and skin Cons: - Limited shade range available - May require multiple layers for intense color payoff

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Liquid formula and midnight black color on trend Vogue
Brand Strength 20 18 Biotique known for natural products, strong brand loyalty Brandwatch
Category Momentum 20 15 Eyeliner category growing rapidly in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products Retail360
Competition 10 8 Facing competition from established and emerging brands Cosmopolitan
Use-case Advantage 5 5 Long-lasting formula suitable for all-day wear Elle
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position Biotique Magicliner well in growing Indian eyeliner market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Liquid formula and midnight black color on trend
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Biotique known for natural products, strong brand loyalty
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Eyeliner category growing rapidly in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from established and emerging brands
    Sources: Cosmopolitan
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Long-lasting formula suitable for all-day wear
    Sources: Elle
Summary
Strong brand and feature fit position Biotique Magicliner well in growing Indian eyeliner market.

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Where to Buy

Nykaa
₹125.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹150.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹160.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹130.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
125.00 2-4 days 4.2/5 Buy Now
Amazon India
150.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
160.00 N/A 4.3/5 -
Health & Glow
130.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.78.00 Rs.120.00

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Biotique Liquid Natural Makeup Magicliner Midnight Black 9ml

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Best price
Rs.78.00 Rs.120.00