Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Intense black kajal for a bold look
- Waterproof and smudge-proof for all-day wear
- Enriched with Aloe Vera for a soothing effect
- Long-lasting formula up to 36 hours
Market-Based Score (India)
66/100 (3.30/5)
Decent Blue Heaven 2X Intense Kajal offers a competitive long-lasting option in the Indian kajal market.
Key Features
Category | Kajal |
---|---|
Color | Intense Black |
Waterproof | Yes |
Smudge-proof | Yes |
Duration | 36 hours |
Enriched With | Aloe Vera |
Application | Smooth |
Pros | Intense pigmentation, Long-lasting wear |
Cons | Difficult to remove |
Details
Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm
About Product: Blue Heaven 2X Intense Kajal Black Shock is a long-lasting and waterproof kajal that promises to stay put for up to 36 hours. It is enriched with Aloe Vera, providing a smooth application without tugging or smudging throughout the day.Key Features: - Intense black color - Waterproof and smudge-proof formula - Contains Aloe Vera for a soothing effect - Long-lasting, up to 36 hours of wear
For whom: This kajal is suitable for individuals who are looking for a high-quality, long-lasting kajal that stays put throughout the day without smudging or fading.
Pros: - Intense pigmentation for a bold look - Waterproof and smudge-proof formula - Enriched with Aloe Vera for a soothing effect - Long-lasting wear for up to 36 hours
Cons: - May require a makeup remover for complete removal - Some users may find it difficult to remove completely due to its long-lasting formula.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Highly desired features like 36Hr stay, waterproof, and smudgeproof. | Elle, Cosmopolitan |
Brand Strength | 20 | 10 | Blue Heaven's established reputation in the affordable cosmetics segment. | Vogue, Femina |
Category Momentum | 20 | 15 | Growing demand for long-lasting kajal products in Indian market. | Mint, ET |
Price Positioning | 20 | 10 | Competitive pricing compared to similar long-lasting kajal brands. | Grazia, Harper's Bazaar |
Competition | 10 | 6 | Facing competition from established and emerging kajal brands in the market. | Elle, Cosmopolitan |
Use-case Advantage | 5 | 5 | Aloe Vera ingredient provides added skin benefits for regular kajal users. | Femina, Vogue |
Final Market Score | 100 | 66/100 (3.30/5) | Blue Heaven 2X Intense Kajal offers a competitive long-lasting option in the Indian kajal market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Highly desired features like 36Hr stay, waterproof, and smudgeproof.Sources: Elle, Cosmopolitan -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Blue Heaven's established reputation in the affordable cosmetics segment.Sources: Vogue, Femina -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for long-lasting kajal products in Indian market.Sources: Mint, ET -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitive pricing compared to similar long-lasting kajal brands.Sources: Grazia, Harper's Bazaar -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from established and emerging kajal brands in the market.Sources: Elle, Cosmopolitan -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Aloe Vera ingredient provides added skin benefits for regular kajal users.Sources: Femina, Vogue
Summary
Blue Heaven 2X Intense Kajal offers a competitive long-lasting option in the Indian kajal market.
Quick Compare

Rs.150.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting 36-hour stay
- Waterproof and smudgeproof
- Contains aloe vera for added benefits
⚠️ What to Watch
- May be difficult to remove
- Some users reported irritation
- Packaging could be improved

Rs.280.00
⭐ Reviews Summary
✅ What Users Love
- Natural ingredients
- Good for hair coloring
- Convenient pack size
⚠️ What to Watch
- Strong smell
- Stains skin easily
- Color may fade quickly
Where to Buy
Price Comparison
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Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm
In Stock
|
Rs.97.00 Rs.150.00 COD
|
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Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm
In Stock
COD
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