ETUDE Sebum Soak Pact 23AD Facial Oil Control and Soft Skin with This Mineral Powder That Absorbs Sebum for a Matte Face K Beauty

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Controls oil production for a matte finish
Absorbs excess sebum to keep skin fresh
Long-lasting formula for all-day shine control
Ideal for oily or combination skin types

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and feature fit position this compact powder well in the Indian market.

Rs.760.00 Rs.800.00

Best price from

Amazon.in

Key Features

Category	Mineral Powder
Price	800.0000
Key Features	Absorbs excess sebum, controls oil production, gives skin a matte finish, long-lasting results
Suitable For	Oily or combination skin
Pros	Controls oil, mattifies skin, keeps shine at bay, long-lasting formula
Cons	Can be a bit drying for dry skin, may need reapplication

Details

ETUDE Sebum Soak Pact 23AD Facial Oil Control and Soft Skin with This Mineral Powder That Absorbs Sebum for a Matte Face K Beauty

ETUDE Sebum Soak Pact 23AD is a facial powder designed to control oil and give your skin a matte finish. Perfect for those with oily or combination skin, this mineral powder absorbs excess sebum to leave your skin looking fresh and smooth.
Key Features: Absorbs excess sebum, controls oil production, gives skin a matte finish, mineral powder formula, long-lasting results.
For those who struggle with oily skin or want to keep shine at bay throughout the day, ETUDE Sebum Soak Pact 23AD is the perfect solution. It is suitable for all skin types, but especially beneficial for those with oily or combination skin.
Pros: Controls oil, mattifies skin, keeps shine at bay, long-lasting formula.
Cons: Can be a bit drying for those with dry skin, may need to be reapplied throughout the day for maximum effectiveness.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Effective oil control and matte finish align well with Indian climate	Vogue
Brand Strength	20	18	Strong brand recognition and loyalty among Indian consumers	Brand Equity
Category Momentum	20	15	Growing demand for compact powders in Indian market	Mintel
Price Positioning	20	10	Competitive pricing compared to similar K Beauty products in India	Beauty Insider
Competition	10	8	Facing moderate competition from local and international compact powder brands	Femina
Use-case Advantage	5	5	Addresses common skin concerns of Indian consumers	Elle
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position this compact powder well in the Indian market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Effective oil control and matte finish align well with Indian climate

Sources: Vogue
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Strong brand recognition and loyalty among Indian consumers

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for compact powders in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitive pricing compared to similar K Beauty products in India

Sources: Beauty Insider
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition from local and international compact powder brands

Sources: Femina
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses common skin concerns of Indian consumers

Sources: Elle

Summary

Strong brand and feature fit position this compact powder well in the Indian market.

Quick Compare

ETUDE Sebum Control Powder - 23AD

Rs.800.00

⭐ Reviews Summary

✅ What Users Love

Effective in controlling oil and mattifying skin
Convenient compact packaging for on-the-go touch-ups
Works well for K Beauty enthusiasts

⚠️ What to Watch

May not be suitable for dry skin types
Some users found the powder to be too chalky
Limited shade range

Giovanni Vitapro Fusion Leave-In Spray 150ml

Rs.895.00

⭐ Reviews Summary

✅ What Users Love

Provides good moisture for hair
Organic ingredients
Convenient leave-in spray format

⚠️ What to Watch

Strong scent that some may find overpowering
May leave hair feeling slightly sticky
Price point may be high for some consumers

BELLAVITA All Heart Set - Floral Fruity 50ml

Rs.999.00

⭐ Reviews Summary

✅ What Users Love

Long-lasting fragrance
Attractive floral fruity scent
Good value for the set

⚠️ What to Watch

Some users found the scent too strong
Packaging could be improved
Not suitable for those sensitive to strong scents

Riyo Dewy Fixer 100ml

Rs.999.00

⭐ Reviews Summary

✅ What Users Love

Provides a dewy finish that enhances makeup appearance.
Contains beneficial ingredients like Vitamin E and Hyaluronic Acid.
Long-lasting hold that keeps makeup intact throughout the day.

⚠️ What to Watch

Some users report a sticky feeling after application.
Fragrance may be too strong for sensitive skin.
Spray nozzle can sometimes clog or spray unevenly.

Where to Buy

Nykaa

₹850.00

2-4 days · ⭐ 4.2/5

Buy

Purplle

₹799.00

3-5 days · ⭐ 4.0/5

Buy

Sephora India

₹900.00

N/A · ⭐ 4.3/5

The Face Shop

₹850.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	850.00	2-4 days	4.2/5	Buy Now
Purplle	799.00	3-5 days	4.0/5	Buy Now
Sephora India	900.00	N/A	4.3/5	-
The Face Shop	850.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	ETUDE Sebum Soak Pact 23AD Facial Oil Control and Soft Skin with This Mineral Powder That Absorbs Sebum for a Matte Face K Beauty In Stock	Rs.760.00 Rs.800.00 COD	GO TO STORE GO TO STORE
ETUDE Sebum Soak Pact 23AD Facial Oil Control and Soft Skin with This Mineral Powder That Absorbs Sebum for a Matte Face K Beauty In Stock COD