ETUDE Dear Darling Water Gel Luminous Lip Cheek Tint Long Lasting Waterproof Smudgeproof Korean Makeup Shade 02 Cherry 9Gm
Smart Rank ⓘ
72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enhance your lips and cheeks with a long-lasting, waterproof tint in a beautiful cherry shade
- Versatile water gel formula for a luminous finish on both lips and cheeks
- Perfect for all-day wear, providing a natural flush of color for any occasion
- Smudgeproof tint that is ideal for everyday or evening makeup looks
Market-Based Score (India)
66/100 (3.30/5)
Decent ETUDE Dear Darling Water Gel Luminous Lip & Cheek Tint in Shade 02 Cherry is well-positioned in the Indian market with its versatile, long-lasting, and competitively priced offering.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4★ | 15,509 |
Total / Avg | 4.00★ | 15,509 |
Consensus:
4.00★ from 15,509 total reviews
Key Features
Category | Makeup |
---|---|
Product Type | Lip & Cheek Tint |
Formula | Water Gel |
Finish | Luminous |
Shade | 02 Cherry |
Weight | 9Gm |
Long Lasting | Yes |
Waterproof | Yes |
Smudge-proof | Yes |
Dual-purpose | Yes |
Pros | Lightweight, Natural flush |
Cons | Limited shade range |
Details
ETUDE Dear Darling Water Gel Luminous Lip Cheek Tint Long Lasting Waterproof Smudgeproof Korean Makeup Shade 02 Cherry 9Gm
ETUDE Dear Darling Water Gel Luminous Lip & Cheek Tint is a versatile Korean makeup product that provides a long-lasting, waterproof, and smudge-proof tint for your lips and cheeks.Key Features: - Dual-purpose product for lips and cheeks - Water gel formula for a lightweight and comfortable wear - Luminous finish for a radiant look - Available in Shade 02 Cherry
This product is suitable for those who want a natural flush of color on their lips and cheeks without the heaviness of traditional makeup products.
Pros: - Long-lasting formula - Waterproof and smudge-proof - Can be used on both lips and cheeks for a cohesive look Cons: - Limited shade range
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Long-lasting, waterproof, and smudgeproof features align well with Indian consumers' preferences for durable makeup products. | Vogue India |
Brand Strength | 20 | 10 | ETUDE is a recognized Korean brand with a loyal customer base in India. | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for multi-purpose beauty products in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar Korean makeup brands in the Indian market. | Elle India |
Competition | 10 | 6 | Facing competition from both local and international brands offering similar long-lasting lip and cheek tints in India. | Cosmopolitan India |
Use-case Advantage | 5 | 5 | Versatile product suitable for both lips and cheeks, catering to the convenience-seeking Indian consumers. | Femina |
Final Market Score | 100 | 66/100 (3.30/5) | ETUDE Dear Darling Water Gel Luminous Lip & Cheek Tint in Shade 02 Cherry is well-positioned in the Indian market with its versatile, long-lasting, and competitively priced offering. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Long-lasting, waterproof, and smudgeproof features align well with Indian consumers' preferences for durable makeup products.Sources: Vogue India -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: ETUDE is a recognized Korean brand with a loyal customer base in India.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for multi-purpose beauty products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar Korean makeup brands in the Indian market.Sources: Elle India -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from both local and international brands offering similar long-lasting lip and cheek tints in India.Sources: Cosmopolitan India -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Versatile product suitable for both lips and cheeks, catering to the convenience-seeking Indian consumers.Sources: Femina
Summary
ETUDE Dear Darling Water Gel Luminous Lip & Cheek Tint in Shade 02 Cherry is well-positioned in the Indian market with its versatile, long-lasting, and competitively priced offering.
Quick Compare

Rs.450.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting formula
- Waterproof
- Versatile use for lips and cheeks
⚠️ What to Watch
- Limited shade range
- May be drying on some skin types
- Difficult to blend on cheeks

Rs.799.00
⭐ Reviews Summary
✅ What Users Love
- Provides great volume
- Lengthens lashes effectively
- Curls lashes nicely
⚠️ What to Watch
- May smudge or flake throughout the day
- Difficult to remove completely
- Some users experienced clumping

Rs.3,499.00
⭐ Reviews Summary
✅ What Users Love
- Great coverage
- Blends well
- Long-lasting
⚠️ What to Watch
- Limited shade range
- Can be drying on skin
- Packaging is not durable

Rs.2,199.00
⭐ Reviews Summary
✅ What Users Love
- Leaves hair feeling clean and refreshed
- Helps to control oiliness and reduce shine
- Gentle formula suitable for daily use
⚠️ What to Watch
- Some users found the scent to be too strong
- May not be as effective for very oily hair types
- Can be a bit pricey compared to other similar shampoos
Where to Buy
Price Comparison
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GO TO STORE GO TO STORE |
VIP Hair Colour Shampoo for Men and Women, 180ml, Dark Brown | No Ammonia | Long Lasting Hair Color | Hair Colour At Home Estimated Delivery: 2-3 days
In Stock
COD
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