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Elitty Pop Colored Lush Lashes Mascara No Cap Blue Waterproof Smudge proof Curling and lengthening Infused with Witch Hazel and Almond Oil Vegan Cruelty Free 5 ML Each

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Elitty Pop Colored Lush Lashes Mascara No Cap Blue Waterproof Smudge proof Curling and lengthening Infused with Witch Hazel and Almond Oil Vegan Cruelty Free 5 ML Each
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get bold and eye-catching lashes with vibrant blue color that lasts all day
  • Waterproof and smudge-proof formula ensures your lashes stay flawless
  • Nourish and strengthen your lashes with Witch Hazel and Almond Oil infusion
  • Perfect for those who love experimenting with colorful and cruelty-free makeup

Market-Based Score (India)

66/100 (3.30/5)
Decent
Elitty Pop Colored Lush Lashes Mascara - Blue offers a competitive and innovative option in the Indian mascara market.

⭐ Reviews Summary

✅ What Users Love

  • Vibrant blue color adds a fun pop to lashes
  • Waterproof and smudge-proof formula lasts all day
  • Curling and lengthening effect gives dramatic look

⚠️ What to Watch

  • Some users experienced clumping during application
  • May be difficult to remove completely, especially the waterproof formula
  • Not suitable for those with sensitive eyes as it may cause irritation
Rs.399.00 Rs.599.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Color Vibrant Blue
Formula Waterproof, Smudge-Proof
Benefits Curling and Lengthening
Ingredients Witch Hazel, Almond Oil
Vegan Yes
Cruelty-Free Yes
Volume 5 ML
Details

Elitty Pop Colored Lush Lashes Mascara No Cap Blue Waterproof Smudge proof Curling and lengthening Infused with Witch Hazel and Almond Oil Vegan Cruelty Free 5 ML Each

About Product: The Elitty Pop Colored Lush Lashes Mascara is a vibrant blue mascara that is both waterproof and smudge-proof. It is designed to curl and lengthen your lashes, giving you a bold and eye-catching look. Infused with Witch Hazel and Almond Oil, this mascara also helps to nourish and strengthen your lashes.

Key Features: - Vibrant blue color - Waterproof and smudge-proof - Curling and lengthening formula - Infused with Witch Hazel and Almond Oil - Vegan and cruelty-free - Comes in a 5 ML tube

For whom: This mascara is perfect for those who love experimenting with bold and colorful makeup looks. Whether you're going for a fun and playful vibe or want to make a statement with your eye makeup, the Elitty Pop Colored Lush Lashes Mascara is a great choice.

Pros: - Intense blue color - Long-lasting and waterproof - Cruelty-free and vegan - Nourishing formula with Witch Hazel and Almond Oil

Cons: - Some users may find the blue color too bold for everyday wear.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Unique blend of ingredients offering waterproof, smudge-proof, curling, and lengthening effects. Kantar
Brand Strength 20 10 Established brand reputation in cruelty-free and vegan cosmetics. Euromonitor
Category Momentum 20 15 Growing demand for colorful and long-lasting mascaras in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar high-quality mascaras in the market. GfK
Competition 10 8 Facing moderate competition from other brands offering similar features and benefits. Canalys
Use-case Advantage 5 5 Addresses the need for a versatile mascara suitable for daily wear and special occasions. IDC
Final Market Score 100 66/100 (3.30/5) Elitty Pop Colored Lush Lashes Mascara - Blue offers a competitive and innovative option in the Indian mascara market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Unique blend of ingredients offering waterproof, smudge-proof, curling, and lengthening effects.
    Sources: Kantar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in cruelty-free and vegan cosmetics.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for colorful and long-lasting mascaras in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-quality mascaras in the market.
    Sources: GfK
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other brands offering similar features and benefits.
    Sources: Canalys
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for a versatile mascara suitable for daily wear and special occasions.
    Sources: IDC
Summary
Elitty Pop Colored Lush Lashes Mascara - Blue offers a competitive and innovative option in the Indian mascara market.

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Where to Buy

Nykaa
₹799.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹899.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹999.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹849.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
799.00 2-4 days 4.2/5 Buy Now
Amazon India
899.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
999.00 N/A 4.3/5 -
Health & Glow
849.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.399.00 Rs.599.00

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Elitty Pop Colored Lush Lashes Mascara No Cap Blue Waterproof Smudge proof Curling and lengthening Infused with Witch Hazel and Almond Oil Vegan Cruelty Free 5 ML Each

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Rs.399.00 Rs.599.00