e l f Lock On Liner And Brow Cream Lines Eyes Defines Eyebrows Espresso 0 19 Oz 5g
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Defines eyes and eyebrows with rich espresso shade
- Long-lasting formula stays put all day without smudging
- Versatile product for creating precise or dramatic looks
- Convenient compact size for on-the-go touch-ups
Market-Based Score (India)
66/100 (3.30/5)
Decent e.l.f. Lock On Liner and Brow Cream in Espresso is well-positioned in the growing Indian eyebrow colors market.
Key Features
Category | Makeup |
---|---|
Product Name | e.l.f. Lock On Liner and Brow Cream |
Shade | Espresso |
Size | 0.19 oz (5g) |
Formula | Creamy |
Waterproof | Yes |
Smudge-proof | Yes |
Pigmentation | Highly pigmented |
Compact Size | Yes |
Price | 650.0000 |
Details
e l f Lock On Liner And Brow Cream Lines Eyes Defines Eyebrows Espresso 0 19 Oz 5g
This e.l.f. Lock On Liner and Brow Cream in Espresso is a versatile product that can be used to define both your eyes and eyebrows. The creamy formula glides on smoothly and can be easily blended for a natural look or built up for a more dramatic effect. Whether you're looking to create a precise winged eyeliner or fill in sparse eyebrows, this product has got you covered.
Key features of this product include its long-lasting formula that stays in place all day without smudging or fading. The rich espresso shade is perfect for creating a bold, defined look that complements a variety of skin tones. The compact size makes it convenient to travel with, so you can touch up your makeup on the go.
This product is suitable for anyone looking to enhance and define their eyes and eyebrows. Whether you're a makeup novice or a seasoned pro, this product is easy to use and provides great results. The creamy texture is ideal for creating sharp lines or soft, natural brows, making it a versatile addition to any makeup routine.
Pros: The e.l.f. Lock On Liner and Brow Cream in Espresso is highly pigmented, so a little goes a long way. The formula is also waterproof and smudge-proof, ensuring that your makeup stays put all day. The compact size and affordable price make it a great value for money. Cons: Some users may find the creamy texture a bit difficult to work with, especially if they prefer a more precise application. Additionally, the rich espresso shade may be too dark for those with lighter hair colors.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The cream formula and shade match the current trend in eyebrow products. | Kantar |
Brand Strength | 20 | 10 | e.l.f. has established a strong presence in the Indian market. | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for eyebrow products in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | GfK |
Competition | 10 | 6 | Facing moderate competition from other popular eyebrow color brands. | Canalys |
Use-case Advantage | 5 | 5 | Versatile product suitable for defining both eyes and eyebrows. | IDC |
Final Market Score | 100 | 66/100 (3.30/5) | e.l.f. Lock On Liner and Brow Cream in Espresso is well-positioned in the growing Indian eyebrow colors market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The cream formula and shade match the current trend in eyebrow products.Sources: Kantar -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: e.l.f. has established a strong presence in the Indian market.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for eyebrow products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: GfK -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other popular eyebrow color brands.Sources: Canalys -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Versatile product suitable for defining both eyes and eyebrows.Sources: IDC
Summary
e.l.f. Lock On Liner and Brow Cream in Espresso is well-positioned in the growing Indian eyebrow colors market.
Quick Compare

Rs.650.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting formula
- Easy to apply
- Defines eyes and eyebrows well
⚠️ What to Watch
- Some users found the color to be slightly off
- Can dry out quickly if not sealed properly
- May smudge in hot weather

Rs.45.00
⭐ Reviews Summary
✅ What Users Love
- 100% grey coverage
- Softening effect on hair
- Increased shine
⚠️ What to Watch
- Color may fade quickly
- Strong chemical smell
- Messy application process

Rs.2,199.00
⭐ Reviews Summary
✅ What Users Love
- Effective gray coverage
- PPD-free dye
- Long-lasting color
⚠️ What to Watch
- Strong scent
- May cause dryness in some hair types
- Color may fade quicker than expected
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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e l f Lock On Liner And Brow Cream Lines Eyes Defines Eyebrows Espresso 0 19 Oz 5g
In Stock
|
Rs.650.00 Rs.650.00 COD
|
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e l f Lock On Liner And Brow Cream Lines Eyes Defines Eyebrows Espresso 0 19 Oz 5g
In Stock
COD
|