e l f Brow Laminating Gel Strong Hold Clear Drying Water Resistant Brow Gel Creates Laminated Brows Comb Sculpt Brows Vegan Cruelty free

0 reviews
Smart Rank ⓘ 79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Achieve trendy laminated brows with strong hold
  • Clear drying formula for no residue
  • Water resistant for all-day wear
  • Vegan & cruelty-free for guilt-free grooming

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position this brow gel well in the growing Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 2,329
Total / Avg 4.20★ 2,329
Consensus: 4.20★ from 2,329 total reviews
Rs.1,485.00 Rs.1,879.00
Best price from Amazon.in Amazon.in
Key Features
Category Brow Gel
Formula Strong-hold, clear-drying
Water-Resistant Yes
Vegan Yes
Cruelty-Free Yes
Key Benefit Creates laminated brows
Usage Comb & sculpt brows
Price 1050.0000
Details

e l f Brow Laminating Gel Strong Hold Clear Drying Water Resistant Brow Gel Creates Laminated Brows Comb Sculpt Brows Vegan Cruelty free

Key Features: - Strong-hold, clear-drying formula - Water-resistant for long-lasting wear - Creates laminated brows for a sleek look - Comb and sculpt brows into desired shape - Vegan and cruelty-free For whom: - Anyone looking to achieve laminated, sleek brows - Individuals who want a brow gel with strong hold and long-lasting wear - Vegans and those who prefer cruelty-free beauty products Pros: - Long-lasting formula that is water-resistant - Allows for easy combing and sculpting of brows - Vegan and cruelty-free - Creates a sleek laminated brow look Cons: - Some users may find the hold to be too strong for their preference - Clear-drying formula may take some getting used to for those accustomed to tinted brow gels.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Strong hold, clear drying, and water-resistant features align well with Indian consumers' needs. Kantar
Brand Strength 20 18 e.l.f. is a recognized brand in India known for quality and affordability. Euromonitor
Category Momentum 20 15 Growing demand for vegan and cruelty-free brow products in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the market. GfK
Competition 10 3 Facing increasing competition from local and international brands offering similar brow gels. Canalys
Use-case Advantage 5 5 Provides easy brow sculpting for laminated brow trend enthusiasts in India. IDC
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position this brow gel well in the growing Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Strong hold, clear drying, and water-resistant features align well with Indian consumers' needs.
    Sources: Kantar
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: e.l.f. is a recognized brand in India known for quality and affordability.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for vegan and cruelty-free brow products in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Facing increasing competition from local and international brands offering similar brow gels.
    Sources: Canalys
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Provides easy brow sculpting for laminated brow trend enthusiasts in India.
    Sources: IDC
Summary
Strong brand and feature fit position this brow gel well in the growing Indian market.

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Where to Buy

Nykaa
₹850.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹899.00
2-3 days · ⭐ 4.0/5
Buy
Sephora India
₹900.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹850.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
850.00 2-4 days 4.2/5 Buy Now
Amazon India
899.00 2-3 days 4.0/5 Buy Now
Sephora India
900.00 N/A 4.3/5 -
Health & Glow
850.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,485.00 Rs.1,879.00

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Best price
Rs.1,485.00 Rs.1,879.00