AYA Waterproof 24 Hours Long Lasting Eyeliner Smudge Proof Transfer Proof Eye Liner for Eye Makeup Black

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Achieve bold, precise eye makeup that lasts all day
Intense black color for a fierce look
Waterproof formula prevents smudging
24-hour wear ensures makeup stays put

Market-Based Score (India)

66/100 (3.30/5)

Decent

Strong product with competitive features in growing Indian eyeliner market.

Rs.150.00 Rs.299.00

Best price from

Amazon.in

Key Features

Category	Eye Makeup
Model	B09J8DK4QJ
Price	299.0000
Waterproof	Yes
Long-lasting	24 hours
Smudge-proof	Yes
Color	Intense black

Details

AYA Waterproof 24 Hours Long Lasting Eyeliner Smudge Proof Transfer Proof Eye Liner for Eye Makeup Black

The AYA Waterproof Eye Liner is a top-notch product that will keep your eye makeup flawless all day long. Its 24-hour long-lasting formula ensures that your eyeliner stays put without smudging or fading.

Key Features: - Waterproof formula - 24-hour long-lasting wear - Smudge-proof - Intense black color

This eye liner is perfect for anyone who wants to achieve a bold and precise eye makeup look that will last all day. Whether you're heading to work, going out for a night on the town, or attending a special event, this eye liner will keep your eyes looking fierce and fabulous.

Pros: - Long-lasting wear - Waterproof formula - Intense black color - Smudge-proof Cons: - May require a good makeup remover to fully remove

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long-lasting and smudge-proof features align with market demand	Vogue India
Brand Strength	20	10	Brand well-known for quality eye makeup products	Brand Equity
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in market	Retail Today
Competition	10	6	Facing moderate competition from established and new brands	Beauty Insider
Use-case Advantage	5	5	24-hour waterproof feature appeals to Indian consumers	Cosmopolitan
Final Market Score	100	66/100 (3.30/5)	Strong product with competitive features in growing Indian eyeliner market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Long-lasting and smudge-proof features align with market demand

Sources: Vogue India
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Brand well-known for quality eye makeup products

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Eyeliner category growing rapidly in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in market

Sources: Retail Today
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from established and new brands

Sources: Beauty Insider
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: 24-hour waterproof feature appeals to Indian consumers

Sources: Cosmopolitan

Summary

Strong product with competitive features in growing Indian eyeliner market.

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Where to Buy

Nykaa

₹499.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹450.00

2-3 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹499.00

N/A · ⭐ 4.3/5

Lifestyle Stores

₹480.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	499.00	2-4 days	4.2/5	Buy Now
Amazon India	450.00	2-3 days	4.0/5	Buy Now
Shoppers Stop	499.00	N/A	4.3/5	-
Lifestyle Stores	480.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	AYA Waterproof 24 Hours Long Lasting Eyeliner Smudge Proof Transfer Proof Eye Liner for Eye Makeup Black In Stock	Rs.150.00 Rs.299.00 COD	GO TO STORE GO TO STORE
AYA Waterproof 24 Hours Long Lasting Eyeliner Smudge Proof Transfer Proof Eye Liner for Eye Makeup Black In Stock COD