DOVE HYA Keratin Hair Serum Capsules Shine and Smoothness 1 ml x 6 Pieces

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with nourishing keratin for healthier, smoother hair
  • Easy-to-use capsules provide instant shine and smoothness
  • Suitable for all hair types, free from sulfates, parabens, and dyes
  • Convenient travel-friendly packaging for on-the-go touch-ups

Market-Based Score (India)

66/100 (3.30/5)
Decent
DOVE HYA Keratin Hair Serum Capsules offer a competitive blend of quality, convenience, and pricing in the Indian hair serum market.
Rs.499.00 Rs.699.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Serum Capsules
Quantity 6 Pieces
Volume per Capsule 1 ml
Key Ingredients Keratin
Sulfate-Free Yes
Paraben-Free Yes
Dye-Free Yes
Suitable for All Hair Types
Pros Easy to use, travel-friendly
Cons Small size for longer/thicker hair
Details

DOVE HYA Keratin Hair Serum Capsules Shine and Smoothness 1 ml x 6 Pieces

DOVE HYA Keratin Hair Serum Capsules are designed to provide shine and smoothness to your hair. Each capsule contains 1 ml of serum, making it easy to use and convenient for on-the-go touch-ups.

Key features of DOVE HYA Keratin Hair Serum Capsules include the infusion of keratin, a protein that helps strengthen and nourish hair, leaving it smoother and more manageable. The capsules are also free from sulfates, parabens, and dyes, making them suitable for all hair types.

These serum capsules are perfect for anyone looking to add instant shine and smoothness to their hair. Whether you have dry, damaged, or frizzy hair, DOVE HYA Keratin Hair Serum Capsules can help improve the overall health and appearance of your hair.

Pros: - Easy to use and travel-friendly packaging - Infused with nourishing keratin for healthier hair - Suitable for all hair types - Free from sulfates, parabens, and dyes Cons: - Capsules may be too small for longer or thicker hair types - Can be expensive for regular use

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The keratin formula and shine/smoothness promise align well with Indian consumers' hair care needs. GfK, Kantar
Brand Strength 20 10 DOVE is a well-established brand in India known for quality hair care products. Brandwatch, Nielsen
Category Momentum 20 15 Hair serums are in high demand in the Indian market due to increasing focus on hair care. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced for a premium hair serum product, making it accessible to a wider consumer base. Retail360, IRI
Competition 10 6 Faces competition from both international and local brands offering similar hair serum solutions in the market. MarketLine, RetailWire
Use-case Advantage 5 5 Convenient capsule format offers ease of use and portability for on-the-go hair care routines. Spire Research, Insight Retail
Final Market Score 100 66/100 (3.30/5) DOVE HYA Keratin Hair Serum Capsules offer a competitive blend of quality, convenience, and pricing in the Indian hair serum market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The keratin formula and shine/smoothness promise align well with Indian consumers' hair care needs.
    Sources: GfK, Kantar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: DOVE is a well-established brand in India known for quality hair care products.
    Sources: Brandwatch, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Hair serums are in high demand in the Indian market due to increasing focus on hair care.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a premium hair serum product, making it accessible to a wider consumer base.
    Sources: Retail360, IRI
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Faces competition from both international and local brands offering similar hair serum solutions in the market.
    Sources: MarketLine, RetailWire
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient capsule format offers ease of use and portability for on-the-go hair care routines.
    Sources: Spire Research, Insight Retail
Summary
DOVE HYA Keratin Hair Serum Capsules offer a competitive blend of quality, convenience, and pricing in the Indian hair serum market.

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Where to Buy

Flipkart
₹450.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹499.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹550.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹480.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
450.00 2-3 days 4.2/5 Buy Now
Nykaa
499.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
550.00 N/A 4.3/5 -
Health & Glow
480.00 N/A 4.1/5 -

Price Comparison

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Rs.499.00 Rs.699.00

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DOVE HYA Keratin Hair Serum Capsules Shine and Smoothness 1 ml x 6 Pieces

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Best price
Rs.499.00 Rs.699.00