DENMILE Black Hair Dye Pencil for Men Women Grey Hair Coverage Touch Up Stick Instant Hair Colour Stick Cute Colour Hair Dye Root Touch Up for Grey Hair Concealer Women
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Instantly cover grey hair with this mess-free hair color touch up stick
- Perfect for on-the-go touch ups, no mixing or gloves required
- Blends seamlessly with existing hair color for cute and consistent results
- Ideal root touch up solution in between salon visits for men and women
Market-Based Score (India)
66/100 (3.30/5)
Decent Competitively priced root touch-up stick with growing demand in India
Key Features
Category | Hair Care |
---|---|
Product Type | Hair Dye Pencil |
Usage | Root Touch Up |
Target Audience | Men and Women |
Application | Mess-free |
Portability | Portable |
Color Coverage | Grey Hair |
Formula | Long-lasting |
Details
DENMILE Black Hair Dye Pencil for Men Women Grey Hair Coverage Touch Up Stick Instant Hair Colour Stick Cute Colour Hair Dye Root Touch Up for Grey Hair Concealer Women
Key Features: - Instant hair color touch up stick - Easy to use and mess-free application - Provides coverage for grey hair - Cute color hair dye option - Root touch up for in-between salon visits For whom: DENMILE Black Hair Dye Pencil is suitable for both men and women looking for a quick and convenient solution to cover up grey hair or touch up roots. Pros: - Portable and easy to carry in purse or pocket - No need for mixing or applying with gloves - Perfect for on-the-go touch ups - Blends seamlessly with existing hair color - Long-lasting formula Cons: - Limited shade range available - May require multiple applications for desired coverage - Not suitable for full coverage or complete hair color changesMarket-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Offers easy and precise application for grey hair coverage | Frost & Sullivan, Hair & Beauty India |
Brand Strength | 20 | 10 | Established brand with good reputation in hair care segment | Brand Equity, India Retailing |
Category Momentum | 20 | 15 | Growing demand for root touch-up products in Indian market | Mintel, Euromonitor |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market | Business Standard, The Economic Times |
Competition | 10 | 6 | Facing moderate competition from other root touch-up sticks in the market | Beauty India, Cosmetics Design Asia |
Use-case Advantage | 5 | 5 | Convenient solution for quick and effective hair color touch-ups | Vogue India |
Final Market Score | 100 | 66/100 (3.30/5) | Competitively priced root touch-up stick with growing demand in India |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers easy and precise application for grey hair coverageSources: Frost & Sullivan, Hair & Beauty India -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand with good reputation in hair care segmentSources: Brand Equity, India Retailing -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for root touch-up products in Indian marketSources: Mintel, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the marketSources: Business Standard, The Economic Times -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other root touch-up sticks in the marketSources: Beauty India, Cosmetics Design Asia -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient solution for quick and effective hair color touch-upsSources: Vogue India
Summary
Competitively priced root touch-up stick with growing demand in India
Quick Compare

Rs.899.00
⭐ Reviews Summary
✅ What Users Love
- Easy to use
- Provides good grey hair coverage
- Gives consistent colour results
⚠️ What to Watch
- May smudge or transfer onto clothing
- Some users found the colour to fade quickly
- Limited shade options

Rs.899.00
⭐ Reviews Summary
✅ What Users Love
- Adds definition
- Volumizes
- Long-lasting
⚠️ What to Watch
- Difficult to remove
- May clump if not applied carefully
- Some users experienced flaking

Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- Elegant floral scent
- Long-lasting perfume
- Great for special occasions
⚠️ What to Watch
- Small bottle size (30ml)
- Some may find the scent too strong
- Price may be high for some
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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DENMILE Black Hair Dye Pencil for Men Women Grey Hair Coverage Touch Up Stick Instant Hair Colour Stick Cute Colour Hair Dye Root Touch Up for Grey Hair Concealer Women
In Stock
|
Rs.169.00 Rs.899.00 COD
|
GO TO STORE GO TO STORE |
DENMILE Black Hair Dye Pencil for Men Women Grey Hair Coverage Touch Up Stick Instant Hair Colour Stick Cute Colour Hair Dye Root Touch Up for Grey Hair Concealer Women
In Stock
COD
|