Ayu Hina Henna 25g Dark Brown Pack of 8

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Natural dark brown henna for chemical-free hair coloring
  • Pack of 8 for multiple uses, easy and mess-free application
  • Ideal for sensitive scalps, vegans, and cruelty-free seekers
  • Nourishing, long-lasting color that fades gradually

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in a growing henna market segment
Rs.299.00 Rs.400.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Dye
Shade Dark Brown
Pack Size 25g Pack of 8
Application Easy to use, mess-free
Ingredients Natural
Suitable For Sensitive scalps, vegans, cruelty-free
Pros Nourishes hair, long-lasting color
Cons Color results may vary, time-consuming application
Details

Ayu Hina Henna 25g Dark Brown Pack of 8

Ayu Hina Henna is a natural hair dye made from the henna plant, perfect for those looking for a chemical-free hair coloring option.

Key Features:
- Dark Brown shade
- Pack of 8 for multiple uses
- Easy to use and mess-free application
For whom:
Ayu Hina Henna is ideal for individuals who have sensitive scalps or are looking to avoid the harsh chemicals found in traditional hair dyes. It is also suitable for vegans and those who prefer cruelty-free beauty products.

Pros:
- Natural ingredients that nourish the hair
- Long-lasting color that fades gradually
- Can be used for both coloring and conditioning purposes
Cons:
- Color results may vary depending on individual hair type and color
- Application process can be time-consuming compared to chemical hair dyes

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ideal pack size for regular henna users, convenient and cost-effective Retail360
Brand Strength 20 18 Established brand with loyal customer base in the henna segment Brand Equity
Category Momentum 20 15 Growing demand for natural hair care products in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar henna products in the market IRI
Competition 10 10 Facing moderate competition from other established henna brands Euromonitor
Use-case Advantage 5 3 Offers long-lasting color and conditioning benefits for hair Vogue
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in a growing henna market segment
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ideal pack size for regular henna users, convenient and cost-effective
    Sources: Retail360
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with loyal customer base in the henna segment
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar henna products in the market
    Sources: IRI
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from other established henna brands
    Sources: Euromonitor
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers long-lasting color and conditioning benefits for hair
    Sources: Vogue
Summary
Strong brand and product fit in a growing henna market segment

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Where to Buy

Flipkart
₹320.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹280.00
3-5 days · ⭐ 4.0/5
Buy
Big Bazaar
₹300.00
N/A · ⭐ 4.3/5
-
Reliance Fresh
₹310.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
320.00 2-3 days 4.2/5 Buy Now
Nykaa
280.00 3-5 days 4.0/5 Buy Now
Big Bazaar
300.00 N/A 4.3/5 -
Reliance Fresh
310.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.299.00 Rs.400.00

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Ayu Hina Henna 25g Dark Brown Pack of 8

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Best price
Rs.299.00 Rs.400.00