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2 Oh Italian Pastel Pink Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 6 8 Washes

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2 Oh Italian Pastel Pink Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 6 8 Washes
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get vibrant Italian Pastel Pink hair color that lasts 6-8 washes
  • Nourishing formula enriched with Argan Oil for healthy hair
  • Easy DIY application for quick color change without damage
  • Unisex product suitable for individuals looking for a temporary color change

Market-Based Score (India)

76/100 (3.80/5)
Good value
Competitively priced semi-permanent hair color with strong brand reputation.

⭐ Reviews Summary

✅ What Users Love

  • Vibrant color payoff
  • Easy to use at home
  • Leaves hair feeling soft and nourished

⚠️ What to Watch

  • Color fades quickly
  • May not show up well on dark hair
  • Scent can be overpowering
Rs.599.00 Rs.899.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Color
Type Semi-Permanent
Key Features Ammonia-free, DIY, enriched with Argan Oil
Duration Lasts up to 6-8 washes
Pros Vibrant color, nourishing formula
Cons Fades relatively quickly, may require frequent touch-ups
Use Case Quick and easy hair color change
Best Place to Buy Amazon
Details

2 Oh Italian Pastel Pink Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 6 8 Washes

Often Compared With

2 Oh Italian Pastel Pink Hair Color

Key Features: Ammonia-free, DIY semi-permanent, enriched with Argan Oil

Core USPs: Lasts up to 6-8 washes

Pros: Vibrant color, nourishing formula

Cons: Fades relatively quickly, may require frequent touch-ups

Why someone might choose it: Easy DIY application

Price Range: ₹500 - ₹700

Use Case: For individuals looking for a quick and easy way to change their hair color without damaging chemicals

Best Place to Buy: Amazon

XYZ Organic Hair Color

Key Features: Organic ingredients, long-lasting color

Price Range: ₹600 - ₹800

Pros: Natural ingredients, minimal damage to hair

Cons: Limited color options

Why someone might choose it over the current product: All-natural formula

Use Case: For environmentally conscious individuals looking for a chemical-free hair color option

Best Place to Buy: Flipkart

ABC Professional Hair Color

Key Features: Salon-quality results, wide range of shades

Price Range: ₹700 - ₹900

Pros: Rich and vibrant colors, long-lasting

Cons: Requires professional application, may be damaging to hair

Why someone might choose it over the current product: Salon quality results

Use Case: For individuals seeking professional-level hair color results

Best Place to Buy: Amazon

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Enriched with Argan Oil and lasts up to 6-8 washes, meeting market expectations. Nielsen
Brand Strength 20 18 Strong brand reputation in hair care segment in India. Euromonitor
Category Momentum 20 15 Growing demand for semi-permanent hair colors in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 8 Facing moderate competition from established and new brands in the segment. IRI
Use-case Advantage 5 5 Suitable for both men and women, catering to a wider audience. Kantar
Final Market Score 100 76/100 (3.80/5) Competitively priced semi-permanent hair color with strong brand reputation.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Enriched with Argan Oil and lasts up to 6-8 washes, meeting market expectations.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand reputation in hair care segment in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for semi-permanent hair colors in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and new brands in the segment.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Suitable for both men and women, catering to a wider audience.
    Sources: Kantar
Summary
Competitively priced semi-permanent hair color with strong brand reputation.

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Where to Buy

Flipkart
₹899.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹999.00
3-5 days · ⭐ 4.3/5
Buy
Shoppers Stop
₹1099.00
N/A · ⭐ 4.1/5
-
Health & Glow
₹999.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
899.00 2-3 days 4.2/5 Buy Now
Nykaa
999.00 3-5 days 4.3/5 Buy Now
Shoppers Stop
1099.00 N/A 4.1/5 -
Health & Glow
999.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.599.00 Rs.899.00

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2 Oh Italian Pastel Pink Hair Color For Women Men Ammonia Free DIY Semi Permanent Hair Color Enriched with Argan Oil Lasts upto 6 8 Washes

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Rs.599.00 Rs.899.00