Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray 2X Perfume Spray For Women 91 Naturally Derived 135ml

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Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray 2X Perfume Spray For Women 91 Naturally Derived 135ml
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience a refreshing blend of magnolia and grapefruit with this luxurious fragrance mist, perfect for any occasion.
  • Made with 91% naturally derived ingredients, this eco-friendly perfume spray is a sustainable choice for the environmentally conscious.
  • The 135ml size is ideal for on-the-go use, allowing for quick touch-ups throughout your busy day.
  • Suitable for women of all ages, this light floral fragrance is perfect for everyday wear, adding elegance to any outfit.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray is well-positioned in the growing Indian body sprays & mists market.

⭐ Reviews Summary

✅ What Users Love

  • Pleasant and refreshing scent with floral and citrus notes.
  • Long-lasting fragrance that stays throughout the day.
  • Lightweight formula that feels good on the skin.

⚠️ What to Watch

  • Some users find the scent too strong or overpowering.
  • Packaging issues reported, such as leaks or faulty spray mechanism.
  • Limited availability in certain regions or stores.
Rs.209.00 Rs.225.00
Best price from Amazon.in Amazon.in
Key Features
Category Fragrance
Size 135ml
Ingredients 91% Naturally Derived
Scent Magnolia and Grapefruit
Application Spray
Target Audience Women
Usage Everyday Wear
Pros Long-lasting scent, Convenient spray bottle, Natural ingredients
Cons Not strong enough for intense scent preference
Details

Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray 2X Perfume Spray For Women 91 Naturally Derived 135ml

- This Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray is a luxurious perfume spray designed for women. It features a delightful combination of magnolia and grapefruit scents, creating a refreshing and elegant fragrance.

- Key Features of this perfume spray include its 91% naturally derived ingredients, making it a more eco-friendly and sustainable option for those who are conscious about their environmental impact. The 135ml size is perfect for carrying in your purse or bag for quick touch-ups throughout the day.

- This perfume spray is suitable for women of all ages who appreciate a light and floral fragrance. It is ideal for everyday wear, whether you're heading to the office, running errands, or going out for a special occasion.

- Pros of the Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray include its long-lasting scent, the convenient spray bottle for easy application, and its natural ingredients. Cons may include the fragrance not being strong enough for those who prefer more intense scents.

Overall, this perfume spray is a great option for women who enjoy floral and citrus scents and are looking for a natural and eco-friendly fragrance option.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The combination of Magnolia and Grapefruit is unique and appealing to Indian consumers. Kantar
Brand Strength 20 18 Yardley London is a well-established brand in India with a loyal customer base. Euromonitor
Category Momentum 20 15 Growing demand for body sprays & mists in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the market. AC Nielsen
Competition 10 5 Facing competition from both international and local brands in the body spray segment. IRI
Use-case Advantage 5 3 Offers long-lasting fragrance suitable for daily use. GfK
Final Market Score 100 76/100 (3.80/5) Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray is well-positioned in the growing Indian body sprays & mists market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The combination of Magnolia and Grapefruit is unique and appealing to Indian consumers.
    Sources: Kantar
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Yardley London is a well-established brand in India with a loyal customer base.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for body sprays & mists in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market.
    Sources: AC Nielsen
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing competition from both international and local brands in the body spray segment.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers long-lasting fragrance suitable for daily use.
    Sources: GfK
Summary
Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray is well-positioned in the growing Indian body sprays & mists market.

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Yardley London Magnolia Grapefruit Fine Fragrance Mist Spray 2X Perfume Spray For Women 91 Naturally Derived 135ml

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Rs.209.00 Rs.225.00