Victoria s Secret Pure Seduction Fragrance Mist 250ml 8 4 fl oz

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Victoria s Secret Pure Seduction Fragrance Mist 250ml 8 4 fl oz
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Victoria's Secret Pure Seduction Fragrance Mist 250ml positioned well in the Indian body sprays & mists market.
Rs.1,899.00 Rs.2,499.00
Best price from Amazon.in Amazon.in
Details

Victoria s Secret Pure Seduction Fragrance Mist 250ml 8 4 fl oz

About Product: The Victoria's Secret Pure Seduction Fragrance Mist is a popular and captivating scent that is perfect for everyday wear. It comes in a convenient 250ml (8.4 fl oz) bottle that is easy to carry with you on the go.

Key Features: This fragrance mist features notes of red plum and freesia, creating a fruity and floral scent that is both sweet and seductive. It is long-lasting and can be sprayed on your body or clothes for a refreshing burst of fragrance.

For whom: This fragrance mist is ideal for those who enjoy a feminine and flirty scent. It is suitable for women of all ages who want to feel confident and alluring.

Pros: - Long-lasting scent - Convenient bottle size for travel - Fruity and floral fragrance that is both sweet and seductive

Cons: - Some may find the scent to be too strong - May need to reapply throughout the day for lasting freshness

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The fragrance mist size and volume cater well to Indian consumer preferences. Retail360
Brand Strength 20 18 Victoria's Secret is a well-known and trusted brand in India. Brand Equity
Category Momentum 20 15 Body sprays & mists are currently trending in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Business Standard
Competition 10 0 Facing strong competition from local and international brands in the segment. IndiaRetailing
Use-case Advantage 5 3 Offers a long-lasting and refreshing fragrance suitable for daily use. Vogue
Final Market Score 100 66/100 (3.30/5) Victoria's Secret Pure Seduction Fragrance Mist 250ml positioned well in the Indian body sprays & mists market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The fragrance mist size and volume cater well to Indian consumer preferences.
    Sources: Retail360
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Victoria's Secret is a well-known and trusted brand in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Body sprays & mists are currently trending in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Business Standard
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Facing strong competition from local and international brands in the segment.
    Sources: IndiaRetailing
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers a long-lasting and refreshing fragrance suitable for daily use.
    Sources: Vogue
Summary
Victoria's Secret Pure Seduction Fragrance Mist 250ml positioned well in the Indian body sprays & mists market.

Price Comparison

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Rs.1,899.00 Rs.2,499.00

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Victoria s Secret Pure Seduction Fragrance Mist 250ml 8 4 fl oz

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Rs.1,899.00 Rs.2,499.00