Similac Advance Stage 1 Infant Formula Up to 6 Months 400g Jar with Immunity Building Nucleotides at TPAN level Powder

About Product: Similac Advance Stage 1 Infant Formula is specially designed for babies up to 6 months old. It contains immunity building nucleotides at TPAN level to support your baby's growth and overall health.

Key Features: - Formulated for babies up to 6 months old - Contains immunity building nucleotides at TPAN level - Supports baby's growth and development

For whom: This product is ideal for parents with babies up to 6 months old who want to ensure their little ones receive the necessary nutrients for healthy growth.

Pros: - Contains immunity-building nucleotides - Supports overall growth and development - Easy to prepare and feed to your baby

Cons: - Some babies may not tolerate formula well - Can be pricey compared to other infant formulas on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains immunity building nucleotides, meeting demand for advanced nutrition.	GfK
Brand Strength	20	10	Similac is a trusted brand among Indian parents.	Euromonitor
Category Momentum	20	15	Strong growth in infant nutrition category in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar infant formulas in India.	Nielsen
Competition	10	6	Facing competition from both global and local infant formula brands.	Statista
Use-case Advantage	5	5	Addresses specific nutritional needs of infants up to 6 months.	Kantar
Final Market Score	100	66/100 (3.30/5)	Similac Advance Stage 1 offers a well-rounded infant nutrition option in a competitive market.

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