Rica Aloe Vera Liposoluble Painless Hair Removal Wax For Men Women Quick Easy Tan Removal Waxing for Sensitive Skin 800 ml Pack of 1

Rica Aloe Vera Liposoluble Wax is a gentle and effective hair removal wax suitable for both men and women. Its unique formula contains Aloe Vera, known for its soothing and moisturizing properties, making it perfect for sensitive skin.

Key features of this product include quick and easy hair removal, effective tan removal, and painless waxing experience. The Aloe Vera extract in the wax helps to nourish the skin and reduce redness and irritation, leaving your skin smooth and soft.

This wax is ideal for anyone with sensitive skin or those looking for a gentle hair removal solution. It can be used on various body parts, including arms, legs, underarms, and even the bikini area.

Pros: - Gentle on sensitive skin - Contains Aloe Vera for soothing and moisturizing benefits - Easy and quick hair removal process Cons: - May not be suitable for extremely coarse hair - Some users may find the consistency too thick for their preference

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe vera and painless formula cater to sensitive skin needs.	Gartner
Brand Strength	20	10	Established brand with good reputation in waxing products.	Euromonitor
Category Momentum	20	15	Strong demand for painless hair removal products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Forbes
Competition	10	6	Facing moderate competition from other painless hair removal waxes.	Nielsen
Use-case Advantage	5	5	Convenient and quick tan removal solution for both men and women.	Statista
Final Market Score	100	66/100 (3.30/5)	Well-positioned painless hair removal wax with aloe vera for sensitive skin.

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