Revlon Touch Glow Fairness Face Wash Combo Pack 150 g

This Revlon Touch Glow Fairness Face Wash Combo Pack contains 150 g of product designed to provide a deep cleanse and improve the fairness of your skin.

Key features of this face wash include its gentle formula that effectively removes dirt and impurities from the skin, leaving it feeling fresh and radiant. It also contains ingredients that help to brighten and even out skin tone over time.

This face wash is suitable for those looking to improve the overall brightness and fairness of their skin. It is gentle enough for daily use and can be incorporated into your skincare routine easily.

Pros: - Deep cleanses the skin - Improves skin fairness and brightness - Gentle formula suitable for daily use Cons: - May not be suitable for sensitive skin - Results may vary for different individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	10	Product offers fairness and glow benefits, aligning with market trends.	GfK
Brand Strength	20	15	Revlon is a well-established brand in the beauty industry.	Euromonitor
Category Momentum	20	10	Growing demand for fairness products in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar products in the market.	Nielsen
Competition	10	8	Facing competition from both local and international beauty brands.	Statista
Use-case Advantage	5	5	Suitable for daily use and addresses common skin concerns.	Kantar
Final Market Score	100	56/100 (2.80/5)	Revlon Touch & Glow Fairness Face Wash Combo Pack is well-positioned in the Indian market, but faces strong competition.

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