Olay Fresh Outlast Cooling White Strawberry and Mint Body Wash 22 Fluid Ounce

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Olay Fresh Outlast Cooling White Strawberry and Mint Body Wash 22 Fluid Ounce
Smart Rank ⓘ 74/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Refresh and invigorate your skin with a cooling white strawberry and mint scent
  • Unique moisture outlast technology keeps skin hydrated
  • Enriched with nourishing ingredients for soft, smooth skin
  • Long-lasting fresh fragrance for a refreshing shower experience

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and unique features position Olay Body Wash well in the competitive Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.8★ 163
Total / Avg 4.80★ 163
Consensus: 4.80★ from 163 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Pleasant and refreshing scent of strawberry and mint
  • Leaves skin feeling clean and moisturized
  • Lathers well and a little goes a long way

⚠️ What to Watch

  • Scent may be too strong for some users
  • Some users experienced skin irritation
  • Packaging can be prone to leaks
Rs.2,340.00 Rs.7,499.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Wash
Scent Cooling White Strawberry and Mint
Hydration Yes
Skin Type All skin types, including sensitive skin
Usage Daily
Pros Invigorating scent, hydrating formula, convenient pump bottle
Cons Strong scent for some, may not suit fragrance allergies
Volume 22 Fluid Ounce
Details

Olay Fresh Outlast Cooling White Strawberry and Mint Body Wash 22 Fluid Ounce



Key Features: - Contains cooling white strawberry and mint scent - Helps to hydrate and refresh skin - Leaves skin feeling clean and revitalized - Can be used daily

For whom: This body wash is suitable for all skin types, including those with sensitive skin. It is perfect for anyone looking for a refreshing and hydrating body wash.

Pros: - Invigorating scent that lingers on skin - Hydrating formula leaves skin feeling soft - Convenient pump bottle for easy dispensing

Cons: - Some may find the scent too strong - May not be suitable for those with allergies to fragrances

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique combination of strawberry and mint appeals to Indian consumers Nielsen, GfK
Brand Strength 20 18 Olay is a well-established and trusted brand in India Brandwatch, Kantar
Category Momentum 20 15 Growing demand for premium body wash gels in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market IRI, Retail360
Competition 10 8 Facing strong competition from other established brands in the segment Statista, MarketWatch
Use-case Advantage 5 5 Offers refreshing and long-lasting fragrance suitable for Indian climate Spinsights, RetailWire
Final Market Score 100 76/100 (3.80/5) Strong brand and unique features position Olay Body Wash well in the competitive Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique combination of strawberry and mint appeals to Indian consumers
    Sources: Nielsen, GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Olay is a well-established and trusted brand in India
    Sources: Brandwatch, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium body wash gels in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: IRI, Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from other established brands in the segment
    Sources: Statista, MarketWatch
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers refreshing and long-lasting fragrance suitable for Indian climate
    Sources: Spinsights, RetailWire
Summary
Strong brand and unique features position Olay Body Wash well in the competitive Indian market.

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Price Comparison

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Amazon.in More Detail

Rs.2,340.00 Rs.7,499.00

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Estimated Delivery: 2-3 days
In Stock COD

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Rs.2,340.00 Rs.7,499.00