Oxin Nutrition BCAA Supplement 2 1 1 with Citrulline Malate Instantized BCAA Energy During Workout Zero Sugar BCAA Supplement Pre Post Workout Supplement 200gm Watermelon twist

Key Features: - 2:1:1 ratio of BCAAs (Branched Chain Amino Acids) for optimal muscle recovery and growth - Contains Citrulline Malate for increased energy during workouts - Instantized for easy mixing and quick absorption - Zero sugar formula for clean energy - Watermelon twist flavor for a refreshing taste

For Whom: - Fitness enthusiasts looking to enhance their workouts with a high-quality BCAA supplement - Athletes seeking to improve muscle recovery and performance - Individuals who prefer a sugar-free pre or post workout supplement - Anyone looking to add a delicious twist to their daily supplement routine

Pros: - Effective ratio of BCAAs for muscle support - Citrulline Malate for increased energy and endurance - Instantized formula for easy mixing - Zero sugar for a clean supplement option - Great tasting watermelon twist flavor

Cons: - May not be suitable for individuals with certain dietary restrictions or allergies - Some users may prefer different flavor options

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	BCAA ratio, Citrulline Malate, and zero sugar align with market trends	HealthKart, 1mg
Brand Strength	20	18	Established brand with positive consumer reviews	Amazon, Flipkart
Category Momentum	20	15	Growing demand for diet & nutrition products in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market	Nykaa, Snapdeal
Competition	10	8	Facing competition from other established BCAA supplements in the market	HealthifyMe, MyUpchar
Use-case Advantage	5	5	Specific benefits for energy during workout and recovery	Netmeds, Medlife
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and relevant features for the growing diet & nutrition segment in India.

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