N ck Plant Protein Powder 500g Unflavoured 80 Protein 24g Protein Complete Essential Amino Acid Profile 9 7g EAA 4 5g BCAA Vegan Gluten Free Non Dairy

About Product: Nck Plant Protein Powder is a high-quality protein supplement that comes in a 500g pack. It is unflavoured and contains 80% protein, with each serving providing 24g of protein. Key Features: One of the key features of Nck Plant Protein Powder is its complete essential amino acid profile, with 9.7g of EAAs and 4.5g of BCAAs. This makes it an excellent choice for those looking to support muscle growth and recovery. For whom: This plant protein powder is suitable for vegans, as it is made from plant-based sources and is free from gluten and dairy. It is ideal for anyone looking to increase their protein intake, whether they are an athlete, fitness enthusiast, or simply trying to follow a plant-based diet. Pros: - High protein content - Complete essential amino acid profile - Suitable for vegans - Gluten-free and non-dairy Cons: - Unflavoured taste may not be appealing to some - May not mix as smoothly as whey protein powder

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein content, complete essential amino acid profile, vegan, gluten-free, and non-dairy align well with current consumer preferences.	Euromonitor
Brand Strength	20	10	Established brand with a reputation for quality products.	BrandZ
Category Momentum	20	15	Growing demand for plant-based protein products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from other plant-based protein powder brands in the market.	Kantar
Use-case Advantage	5	5	Versatile product suitable for various dietary needs and preferences.	GroceryInsight
Final Market Score	100	66/100 (3.30/5)	Strong product offering with good market fit and competitive positioning in the Indian diet & nutrition segment.

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