Lotus Botanicals Vitamin C Night Cream 100x Vitamin C Brightens Replenishes Repairs and Rejuvenates Skin Overnight No Parabens No Preservatives No Toxic Chemicals For Women and Men 50g

This Vitamin C night cream from Lotus Botanicals is designed to brighten, replenish, repair, and rejuvenate the skin overnight. With 100x Vitamin C, this cream is formulated without parabens, preservatives, or toxic chemicals. Suitable for both women and men, this night cream comes in a 50g jar.
Key Features: - Contains 100x Vitamin C for powerful skin brightening and rejuvenation - Free from parabens, preservatives, and toxic chemicals - Suitable for both women and men - Helps replenish and repair the skin overnight
For whom: This night cream is perfect for anyone looking to improve their skin's overall appearance and health. Whether you have dullness, fine lines, or uneven skin tone, this Vitamin C cream can help address those concerns.
Pros: - Powerful Vitamin C formula for brightening and rejuvenating the skin - Free from harmful ingredients like parabens and preservatives - Suitable for all genders - Helps repair and replenish the skin overnight
Cons: - Some users may find the texture to be too thick or heavy for their liking - The scent may be too strong for those sensitive to fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High concentration of Vitamin C aligns with current consumer preference for effective skincare ingredients.	Euromonitor
Brand Strength	20	10	Lotus Botanicals is a trusted brand known for quality skincare products.	Brandwatch
Category Momentum	20	15	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar Vitamin C night creams in the market.	Kantar
Competition	10	6	Facing competition from established Vitamin C night creams but stands out due to its natural formulation and gender-neutral positioning.	Nielsen
Use-case Advantage	5	5	Addresses specific skin concerns overnight, appealing to busy individuals looking for quick skincare solutions.	GfK
Final Market Score	100	66/100 (3.30/5)	Lotus Botanicals Vitamin C Night Cream offers a competitive solution in the growing Indian natural skincare market.

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