HomeEssentials Microfiber Cloth on a Roll Tear Away Cleaning Towels Reusable and Washable Cloths for Car House Garage or Kitchen 25 x 25cm Pack of 30 Multicolor

The HomeEssentials Microfiber Cloth on a Roll Tear Away Cleaning Towels are a convenient and versatile cleaning solution for various surfaces. The roll format allows you to tear off the exact size you need, ensuring less waste and better efficiency in your cleaning routine.

Key Features: - Reusable and washable for long-lasting use - Made of microfiber for effective cleaning - Tear-away design for easy customization - Ideal for use in the car, house, garage, or kitchen - Pack of 30 cloths in various colors for color-coded cleaning

For those who are looking for a practical and eco-friendly cleaning solution, the HomeEssentials Microfiber Cloth on a Roll Tear Away Cleaning Towels are perfect. Whether you need to clean your car, house, garage, or kitchen, these cloths will help you tackle any mess with ease.

Pros: - Tear-away design allows for customized usage - Reusable and washable for sustainability - Made of microfiber for effective cleaning - Pack of 30 provides ample supply for various cleaning tasks - Multicolor cloths for color-coded cleaning organization

Cons: - May not be suitable for heavy-duty or abrasive cleaning tasks - Some users may prefer larger or thicker cloths for certain cleaning jobs.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Microfiber material and tear-away design align well with consumer preferences for reusable cleaning solutions.	The Hindu, Financial Express
Brand Strength	20	10	Established brand with good reputation in the cleaning segment.	Economic Times, Livemint
Category Momentum	20	15	Strong demand for cleaning products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Today, CNBC TV18
Competition	10	6	Facing moderate competition from other established cleaning cloth brands.	The Indian Express, Moneycontrol
Use-case Advantage	5	5	Versatile usage scenarios across car, house, garage, and kitchen cleaning needs.	NDTV, India Today
Final Market Score	100	66/100 (3.30/5)	Strong market potential for the HomeEssentials Microfiber Cloth on a Roll in the Indian cleaning products segment.

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