Henko Matic Front Load Liquid Detergent Refill Pouch 2L with Nano Fiber Lock Technology - 99.9% Germ Protection, Bio Stain Power, Ultra Color Care, Newness Color Shine

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Henko Matic Front Load Liquid Detergent Refill Pouch 2L with Nano Fiber Lock Technology - 99.9% Germ Protection, Bio Stain Power, Ultra Color Care, Newness Color Shine
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Henko Matic Front Load Liquid Detergent is well-positioned in the competitive Indian market with its strong brand, innovative features, and competitive pricing.
Rs.329.00 Rs.480.00
Best price from Amazon.in Amazon.in

Details



Key Features: - Nano Fiber Lock Technology for 99.9% germ protection - Bio Stain Power for ultra color care - 2L refill pouch for convenience

For whom: Ideal for those with front load washing machines who want to maintain the newness and color shine of their clothes.

Pros: - Effective germ protection - Great for preserving colors - Convenient refill pouch option

Cons: - May be pricier than other detergents - Limited availability in some stores

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Nano Fiber Lock Technology and 99.9% Germ Protection align well with current consumer preferences for hygiene. Hindu Business Line, Financial Express
Brand Strength 20 15 Henko is a well-established brand with high consumer trust in India. Economic Times, Livemint
Category Momentum 20 10 Strong growth in liquid detergent segment in Indian market. Mint, Business Standard
Price Positioning 20 8 Competitively priced compared to similar products in the market. Business Today, CNBC TV18
Competition 10 10 Facing strong competition from other established brands in the liquid detergent segment. India Today, Moneycontrol
Use-case Advantage 5 3 Offers Ultra Color Care and Bio Stain Power, catering to specific consumer needs. The Hindu
Final Market Score 100 66/100 (3.30/5) Henko Matic Front Load Liquid Detergent is well-positioned in the competitive Indian market with its strong brand, innovative features, and competitive pricing.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0—
Retail Presence0.0—
Price Appeal0.0—
Community Hype0.0—
Festive Sales0.0—
Performance in Climate0.0—

Price Comparison

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Rs.329.00 Rs.480.00

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Henko Matic Front Load Liquid Detergent 2L Refill Pouch with Nano Fiber Lock Technology 99 9 Germ Protection Bio Stain Power Ultra Color Care which maintains the Newness Color Shine

In Stock COD

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Best price
Rs.329.00 Rs.480.00