Hari Darshan Deluxe Wet Dhoop Sticks - 240 Sticks, Non-Toxic Herbal Natural Fragrance, 12 Packs of 20 Sticks, Long-Lasting Soothing Aroma for Puja, Meditation, and Relaxation - Brand Consistency and Search Optimization

Hari Darshan Deluxe Wet Dhoop Sticks are made from non-toxic herbal ingredients, ensuring a natural and soothing fragrance. With a total of 240 sticks in the pack, each pack contains 20 sticks, making it convenient for daily use during puja, meditation, or relaxation sessions.
Key Features: - Non-toxic herbal ingredients - Natural fragrance - Long-lasting soothing aroma - Includes 12 packs with 20 sticks per pack
For those who enjoy traditional rituals and want to create a peaceful atmosphere during meditation or relaxation, these wet dhoop sticks are the perfect choice. They are also ideal for special occasions such as puja ceremonies or religious festivals.
Pros: - Natural ingredients - Long-lasting fragrance - Convenient packaging - Suitable for various occasions
Cons: - Some may find the fragrance too strong - Not suitable for individuals with sensitivities to incense smoke

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers non-toxic herbal fragrance with long-lasting aroma suitable for puja and meditation.	Livemint, India Today
Brand Strength	20	15	Established brand with consistent quality and customer trust.	The Hindu, Economic Times
Category Momentum	20	10	Growing demand for natural fragrance products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced within the premium herbal dhoop sticks segment.	Business Today, CNBC TV18
Competition	10	6	Facing moderate competition from other established herbal dhoop stick brands.	Financial Express, CNBC Awaaz
Use-case Advantage	5	5	Specially designed for puja, meditation, and relaxation purposes.	The Times of India
Final Market Score	100	66/100 (3.30/5)	Strong brand and product fit in the growing market for natural fragrance products.

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