Dabur Hajmola Ayurvedic Digestive Tablets - Pudina Flavor (120 Tabs) for Improved Digestion and Relief from Flatulence

- Dabur Hajmola is a popular digestive tablet that is made with 100% ayurvedic ingredients. It is designed to improve digestion and provide relief from flatulence. With its refreshing pudina flavor, it is both effective and tasty.

- Key Features: 1. 100% Ayurvedic ingredients 2. Helps improve digestion 3. Provides relief from flatulence 4. Refreshing pudina flavor 5. Comes in a pack of 120 tablets

- For whom: Dabur Hajmola is suitable for anyone looking to improve their digestion and reduce flatulence. It is especially helpful for those who suffer from indigestion or bloating after meals.

- Pros: 1. Made with natural ingredients 2. Effective in improving digestion 3. Helps relieve flatulence 4. Tasty pudina flavor 5. Convenient packaging with 120 tablets

- Cons: 1. Some may find the flavor too strong 2. May not be suitable for individuals with certain medical conditions 3. Requires regular consumption for long-term benefits

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Pudina flavor and 120 tabs pack size align well with consumer preferences	Hindu Business Line, Financial Express
Brand Strength	20	10	Dabur's strong brand reputation in the digestive health segment	Economic Times, Livemint
Category Momentum	20	15	Strong growth in Ayurvedic digestive products market in India	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar Ayurvedic digestive products	Business Today, CNBC TV18
Competition	10	6	Facing moderate competition from other established Ayurvedic digestive brands	Moneycontrol, NDTV Profit
Use-case Advantage	5	5	Effective for improved digestion and relief from flatulence, meeting consumer needs	The Hindu
Final Market Score	100	66/100 (3.30/5)	Strong market fit with competitive pricing and relevant features for Indian Ayurvedic digestive segment

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