Cinthol Godrej Lime Talcum Powder with Citrus Fragrance 300g - Superior Germ Protection and Insta Deo Fragrance

About the Product: Cinthol Godrej Lime Talcum Powder is a refreshing talcum powder with a citrus fragrance. It provides superior germ protection and instant deodorization, keeping you fresh all day long.

Key Features: This talcum powder is enriched with lime extracts that not only provide a refreshing fragrance but also help in keeping your skin germ-free. Its Insta Deo fragrance ensures long-lasting freshness, making it perfect for daily use.

For Whom: This talcum powder is suitable for both men and women who want to stay fresh and protected from germs throughout the day. It is ideal for those with an active lifestyle or anyone looking for a refreshing talcum powder.

Pros: The Cinthol Godrej Lime Talcum Powder effectively absorbs sweat, leaving your skin feeling dry and comfortable. It has a pleasant citrus fragrance that keeps you feeling fresh all day long. The talcum powder also provides superior germ protection, making it a great choice for everyday use.

Cons: Some users may find the citrus fragrance to be too strong for their liking. Additionally, the packaging of the talcum powder may not be very travel-friendly.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Citrus fragrance and germ protection align with consumer preferences	Retail360
Brand Strength	20	18	Strong brand reputation of Cinthol and Godrej in India	Brand Equity
Category Momentum	20	15	Growing demand for talcum powders in Indian market	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market	PriceBaba
Competition	10	8	Facing moderate competition from other talcum powder brands	Euromonitor
Use-case Advantage	5	5	Offers instant deodorizing effect, meeting consumer needs	Consumer Reports
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature alignment position this talcum powder well in the Indian market

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