Cherry Blossom Dark Tan Liquid Wax Polish 75 ml

This Cherry Blossom Liquid Wax Polish in Dark Tan is a high-quality product designed to keep your leather items looking like new for longer.

Key Features: Provides a shiny finish, nourishes and protects leather, easy and convenient to apply.

For whom: Ideal for anyone looking to maintain the appearance and longevity of their leather goods, such as shoes, bags, and furniture.

Pros: Long-lasting shine, protects against dirt and water, helps prevent cracking and drying out of leather.

Cons: May require multiple applications for heavily worn items, strong odor during application.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Dark Tan color aligns with current consumer preferences.	Retail Today
Brand Strength	20	18	Cherry Blossom is a well-established brand in India.	Brand Equity
Category Momentum	20	15	Growing demand for shoe care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	8	Facing moderate competition from local and international brands.	Economic Times
Use-case Advantage	5	5	Convenient 75 ml size for easy application and storage.	India Retailing
Final Market Score	100	76/100 (3.80/5)	Cherry Blossom Dark Tan Liquid Wax Polish 75 ml is well-positioned in the Indian shoe care market.

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