Amway G&H Nourish Body Lotion 250ml

The Amway G H Nourish Body Lotion is a nourishing and moisturizing lotion designed to keep your skin soft and smooth. It contains a blend of glycerin and honey that helps to hydrate and nourish the skin, leaving it feeling refreshed and rejuvenated.

Key Features:
- Contains glycerin and honey for hydration
- Helps to nourish and moisturize the skin
- Leaves the skin feeling soft and smooth
- Dermatologically tested
For whom:
This body lotion is suitable for all skin types and can be used by anyone looking to keep their skin hydrated and healthy.

Pros:
- Hydrates and nourishes the skin
- Leaves the skin feeling soft and smooth
- Dermatologically tested
- Suitable for all skin types
Cons:
- Some may find the scent too strong
- May be slightly greasy for some

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers nourishing ingredients suitable for Indian consumers.	India Retailing
Brand Strength	20	18	Amway is a trusted brand with a strong presence in India.	Brand Equity
Category Momentum	20	15	Growing demand for natural body care products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Retail4Growth
Competition	10	5	Facing competition from both international and local body lotion brands.	Business Standard
Use-case Advantage	5	3	Provides long-lasting hydration for all skin types.	Beauty India
Final Market Score	100	76/100 (3.80/5)	Amway G&H Nourish Body Lotion 250ml is well-positioned in the growing Indian natural body care market.

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