L OREAL PARIS Hair Care Floral Scent Hair Expert Total Repair 5 Restoring Conditioner for Damaged Hair 28 Fluid Ounces

L OREAL PARIS Hair Care Floral Scent Hair Expert Total Repair 5 Restoring Conditioner for Damaged Hair 28 Fluid Ounces

About the Product: L'Oreal Paris Hair Care Total Repair 5 Restoring Conditioner is designed to help repair and strengthen damaged hair. Formulated with a floral scent, this conditioner nourishes and protects hair, leaving it feeling soft and looking healthy.

Key Features: - Helps repair and strengthen damaged hair - Floral scent - Nourishes and protects hair - Leaves hair feeling soft and looking healthy

For Whom: This conditioner is ideal for individuals with damaged hair who are looking to restore their hair's health and strength. It is suitable for all hair types.

Pros: - Restores and strengthens damaged hair - Leaves hair feeling soft and looking healthy - Pleasant floral scent

Cons: - Some users may find the scent to be too strong - May not be suitable for those with sensitive skin or allergies to certain ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of benefits for damaged hair repair.	Nielsen
Brand Strength	20	18	L'Oreal Paris is a well-established and trusted brand in India.	Euromonitor
Category Momentum	20	15	Growing demand for premium hair care products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar premium conditioners in India.	Kantar
Competition	10	5	Facing strong competition from other premium hair care brands in India.	IRI
Use-case Advantage	5	3	Provides effective and visible results for damaged hair.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand and product positioning in a competitive market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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Festive Sales	0.0	—
Performance in Climate	0.0	—