Revlon Outrageous Color Protection Conditioner 400ml

Revlon Outrageous Color Protection Conditioner 400ml

Revlon Outrageous Color Protection Conditioner is a top-quality hair care product designed to keep your color treated hair looking vibrant and healthy.

Key Features: - Infused with nourishing ingredients to hydrate and protect color treated hair - Helps to prevent fading and extend the life of your hair color - Leaves hair feeling soft, smooth, and manageable - Suitable for all hair types

For whom: This conditioner is ideal for anyone with color treated hair who wants to maintain the vibrancy of their hair color and keep their locks looking healthy and lustrous.

Pros: - Helps to extend the life of your hair color - Nourishing formula leaves hair feeling soft and silky - Suitable for all hair types

Cons: - Some users may find the scent of the conditioner to be too strong - May not provide enough moisture for very dry or damaged hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The conditioner's color protection feature aligns with market trends.	Euromonitor
Brand Strength	20	18	Revlon's established reputation in the Indian market.	Brandwatch
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Retail360
Competition	10	10	Facing moderate competition from other leading conditioner brands.	Kantar
Use-case Advantage	5	3	Addresses specific hair care needs of Indian consumers.	BeautyInsider
Final Market Score	100	81/100 (4.05/5)	Revlon Outrageous Color Protection Conditioner 400ml is well-positioned in the Indian conditioner market.

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