L Oreal Paris Conditioner Vibrant Revived Colour For Colour treated Hair Colour Protect 180ml

L Oreal Paris Conditioner Vibrant Revived Colour For Colour treated Hair Colour Protect 180ml

L'Oreal Paris Color Protect Conditioner is specially formulated to protect and prolong the vibrancy of color-treated hair. Its advanced formula helps to nourish and revive hair while sealing in color for long-lasting shine.

Key Features: - Contains UV filters to protect hair from sun damage - Enriched with nourishing ingredients to keep hair healthy and vibrant - Helps to detangle and smooth hair for easier styling - Leaves hair soft, shiny, and full of life

For whom: This conditioner is perfect for anyone with color-treated hair looking to maintain the vibrancy and health of their locks. It is suitable for all hair types and can be used daily for best results.

Pros: - Protects color from fading - Leaves hair feeling soft and manageable - Adds shine and luster to hair - Nourishes and hydrates hair

Cons: - Some may find the scent too strong - May not be suitable for those with extremely oily hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for color-treated hair, meeting a specific need in the market.	GfK
Brand Strength	20	18	L'Oreal Paris is a well-established and trusted brand in India.	Brandwatch
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the segment.	Euromonitor
Competition	10	8	Facing competition from other established hair care brands in India.	Nielsen
Use-case Advantage	5	5	Provides effective color protection for vibrant hair.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit, but faces price competition in growing Indian hair care market.

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