Navratna Ayuvedic Oil Cool 90ml

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Navratna Ayurvedic Oil Cool 90ml is well-positioned in the competitive Indian hair oils market with its unique cooling properties and competitive pricing.

Rs.194.00 Rs.200.00

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Details

Navratna Ayuvedic Oil Cool 90ml

Navratna Ayurvedic Oil Cool is a unique blend of nine Ayurvedic herbs and natural ingredients that provide instant relief from headaches, stress, and tension. It is also known for its cooling and soothing properties on the scalp.

Key Features: - Made with a blend of 9 Ayurvedic herbs - Provides instant relief from headaches, stress, and tension - Cooling and soothing properties - Non-greasy formula

For whom: Navratna Ayurvedic Oil Cool is suitable for individuals facing headaches, stress, tension, and scalp-related issues. It is ideal for those looking for a natural and effective solution for their head-related concerns.

Pros: - Effective in providing quick relief - Natural ingredients - Pleasant cooling sensation - Convenient packaging

Cons: - Strong herbal smell may not be appealing to everyone - May feel slightly greasy on the scalp

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Navratna Ayurvedic Oil Cool 90ml offers a unique cooling effect which is highly valued in the Indian market.	Hindu Business Line, Business Today
Brand Strength	20	10	Navratna is a well-established brand with a loyal customer base in India.	Brand Equity, Business Standard
Category Momentum	20	15	Hair oils market in India is growing rapidly with increasing demand for Ayurvedic products.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced to attract price-sensitive Indian consumers while maintaining quality perception.	Livemint, Financial Express
Competition	10	6	Facing competition from other established Ayurvedic hair oil brands in India like Dabur and Patanjali.	Business Standard, Livemint
Use-case Advantage	5	5	The cooling properties of the oil make it suitable for Indian climate and provide relief from stress.	India Today, The Economic Times
Final Market Score	100	66/100 (3.30/5)	Navratna Ayurvedic Oil Cool 90ml is well-positioned in the competitive Indian hair oils market with its unique cooling properties and competitive pricing.