Nat Habit 100 Pure Tea Tree Essential Oil With Melaleuca Alternifolia For Hair Skin Steam Distilled Diffuser Oil Natural Therapeutic Grade 15 ml

Nat Habit 100 Pure Tea Tree Essential Oil With Melaleuca Alternifolia For Hair Skin Steam Distilled Diffuser Oil Natural Therapeutic Grade 15 ml

Nat Habit 100% Pure Tea Tree Essential Oil is derived from Melaleuca Alternifolia, known for its numerous benefits for hair, skin, and aromatherapy. This pure essential oil is steam distilled to ensure maximum potency and purity.

Key Features: - 100% pure Tea Tree essential oil - Steam distilled for maximum potency - Natural therapeutic grade - Can be used for hair, skin, and aromatherapy

For whom: This Tea Tree essential oil is suitable for anyone looking to incorporate natural and holistic remedies into their hair care, skincare, or aromatherapy routines. It is especially beneficial for those with oily or acne-prone skin, or those looking to improve the health of their hair and scalp.

Pros: - Versatile oil that can be used in multiple ways - High quality and purity - Known for its antibacterial and anti-inflammatory properties - Refreshing and invigorating scent

Cons: - Strong scent that may not be preferred by everyone - Can cause skin irritation if not properly diluted - May not be suitable for those with sensitive skin

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tea tree oil popular for hair and skin benefits, meets consumer needs.	Euromonitor
Brand Strength	20	15	Nat Habit known for quality essential oils, trusted by consumers.	Brandwatch
Category Momentum	20	10	Hair oils in high demand due to increasing focus on hair care in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar tea tree essential oils in the market.	Retail Gazette
Competition	10	8	Facing moderate competition from other established tea tree oil brands.	Business Standard
Use-case Advantage	5	3	Versatile oil suitable for hair, skin, and aromatherapy applications.	Beauty Insider
Final Market Score	100	66/100 (3.30/5)	Nat Habit Tea Tree Essential Oil well-positioned in the competitive Indian hair oils market.

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