Modicare Moroccan Argan Oil Hair Treatment Oil Salon Professional 100 Ml

Modicare Moroccan Argan Oil Hair Treatment Oil Salon Professional 100 Ml

Modicare Moroccan Argan Oil Hair Treatment Oil is a salon professional hair oil that is specially formulated to nourish and repair damaged hair.

Key features of this product include its rich blend of Moroccan argan oil, which is known for its moisturizing and conditioning properties. It helps to restore the health and shine of dull, dry, and damaged hair, leaving it feeling soft and silky.

This hair treatment oil is suitable for all hair types, especially for those who have dry and damaged hair. It is a great choice for anyone looking to revive their hair and improve its overall condition.

Pros of the Modicare Moroccan Argan Oil Hair Treatment Oil include its lightweight formula that doesn't weigh down the hair, its pleasant fragrance, and its ability to tame frizz and flyaways.

Cons of this product may include its higher price point compared to other hair oils on the market, and some users may find the scent to be too strong for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High-quality Moroccan Argan Oil aligns with consumer preferences	Euromonitor
Brand Strength	20	15	Established reputation of Modicare in beauty segment	Brandwatch
Category Momentum	20	10	Growing demand for premium hair oils in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar salon professional oils	GfK
Competition	10	9	Facing moderate competition from other premium hair oil brands	Nielsen
Use-case Advantage	5	2	Offers salon-like treatment at home, convenient for consumers	Kantar
Final Market Score	100	66/100 (3.30/5)	Modicare Moroccan Argan Oil Hair Treatment Oil is well-positioned in the premium hair oil segment in India.

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