Khadi Natural Onion and Fenugreek Hair Oil Strengthens Hair Follicles Frizz Free Hair Paraben Free POWERED BOTANICS 200ml

Khadi Natural Onion and Fenugreek Hair Oil Strengthens Hair Follicles Frizz Free Hair Paraben Free POWERED BOTANICS 200ml

Key Features: - Strengthens hair follicles - Helps in reducing frizz - Paraben-free - Contains powerful botanics like onion and fenugreek - Comes in a 200ml bottle

For whom: This hair oil is suitable for anyone looking to strengthen their hair follicles, reduce frizz, and nourish their hair with natural ingredients.

Pros: - Contains natural ingredients like onion and fenugreek - Helps in strengthening hair follicles - Paraben-free formula - Suitable for all hair types

Cons: - Some may find the scent of onion and fenugreek overpowering - May take a few uses to see noticeable results

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Onion and fenugreek are popular ingredients for hair strengthening and frizz control in India.	Euromonitor
Brand Strength	20	18	Khadi Natural is a well-established brand known for quality and natural ingredients.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural hair oils in the market.	Retail360
Competition	10	8	Facing competition from both established and emerging natural hair oil brands in India.	Nielsen
Use-case Advantage	5	5	Addresses common hair concerns of Indian consumers like hair fall and frizz.	GfK
Final Market Score	100	76/100 (3.80/5)	Khadi Natural Onion and Fenugreek Hair Oil is well-positioned in the growing Indian market for natural hair care products.

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