Godrej Professional Keracare Macadamia Oil 100ml Light Non Greasy Formula Transforms Dry Frizzy Locks Into Smooth Manageable Hair

Godrej Professional Keracare Macadamia Oil 100ml Light Non Greasy Formula Transforms Dry Frizzy Locks Into Smooth Manageable Hair

This product is a hair oil from Godrej Professional's Keracare range, specifically formulated with Macadamia Oil to nourish and hydrate the hair.

Key features of this product include its lightweight and non-greasy formula, making it suitable for all hair types. It helps to transform dry, frizzy locks into smooth and manageable hair.

This product is suitable for those with dry and damaged hair looking to add moisture and shine to their locks.

Pros: - Lightweight and non-greasy formula - Nourishes and hydrates the hair - Helps to smooth and manage frizzy hair Cons: - May not be suitable for those with oily hair types - Strong fragrance may be overwhelming for some individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Macadamia oil known for its nourishing properties for hair	Vogue
Brand Strength	20	18	Godrej's strong brand reputation in hair care products	Brand Equity
Category Momentum	20	15	Growing demand for premium hair oils in Indian market	Mintel
Price Positioning	20	15	Competitively priced compared to similar premium hair oils	Retail Today
Competition	10	5	Facing strong competition from other established premium hair oil brands	Beauty Insights
Use-case Advantage	5	3	Addresses common issues of dry and frizzy hair effectively	Haircare Magazine
Final Market Score	100	76/100 (3.80/5)	Godrej Professional Keracare Macadamia Oil is well-positioned in the premium hair oil segment in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—