Fabessentials Coconut Oil 100 Organic Ingredients Promotes hair growth Prevents hair fall 100 ml

Fabessentials Coconut Oil 100 Organic Ingredients Promotes hair growth Prevents hair fall 100 ml

Key Features: - Made with 100% organic coconut oil - Promotes hair growth by nourishing the scalp - Helps prevent hair fall by strengthening the hair follicles - Comes in a convenient 100ml bottle for easy application

For whom: - Perfect for individuals looking to improve the health and strength of their hair - Ideal for those with thinning hair or hair fall concerns - Suitable for all hair types

Pros: - Natural and organic ingredients - Effective for promoting hair growth - Easy to use and apply - Convenient size for travel - Pleasant coconut scent

Cons: - May be too heavy for individuals with very fine hair - Some may find the scent overwhelming

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers specific benefits for hair growth and fall prevention.	IndiaRetailing
Brand Strength	20	18	Established brand with positive reputation for organic products.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar organic hair oils.	Euromonitor
Competition	10	8	Facing moderate competition from other organic hair oil brands.	Forbes
Use-case Advantage	5	5	Addresses common hair concerns with organic ingredients.	Gartner
Final Market Score	100	76/100 (3.80/5)	Strong contender in the organic hair oil segment with competitive pricing and specific benefits for hair growth.

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