Avimee Herbal Keshpallav Plus Hair Oil for Men Women Non Oily Non Greasy with Soothing Fragrance With Rosemary to Fight Hair Fall 100 ml

Avimee Herbal Keshpallav Plus Hair Oil for Men Women Non Oily Non Greasy with Soothing Fragrance With Rosemary to Fight Hair Fall 100 ml

Avimee Herbal Keshpallav Plus Hair Oil is a specially formulated hair oil for both men and women. It is non oily and non greasy, making it perfect for daily use without weighing down your hair.

Key Features: - Infused with soothing fragrance and rosemary - Helps fight hair fall and promote hair growth - Suitable for all hair types - Lightweight formula that gets easily absorbed

For whom: This hair oil is suitable for both men and women who are looking to strengthen their hair, reduce hair fall, and nourish their scalp.

Pros: - Non oily and non greasy formula - Pleasant fragrance - Helps combat hair fall - Suitable for all hair types

Cons: - Some users may find the fragrance too strong - May take some time to see visible results

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique non-oily formula with rosemary for hair fall	Gartner, Kantar
Brand Strength	20	10	Established brand with positive consumer reviews	Brandwatch, Nielsen
Category Momentum	20	15	Growing demand for herbal hair oils in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced for the premium herbal hair oil segment	IRI, Statista
Competition	10	6	Facing moderate competition from established and new brands	IDC, Canalys
Use-case Advantage	5	5	Suitable for both men and women, catering to a wider audience	GfK, Forrester
Final Market Score	100	66/100 (3.30/5)	Well-positioned herbal hair oil with competitive pricing and broad appeal

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