AROMATICO 100 Pure Tea Tree Oil for Hair enriched with Vitamin E Jojoba Castor Sesame Oils Treats Dandruff Improves Scalp Health Helps Controls Hair Fall Cold Pressed Non Sticky 200ml

AROMATICO 100 Pure Tea Tree Oil for Hair enriched with Vitamin E Jojoba Castor Sesame Oils Treats Dandruff Improves Scalp Health Helps Controls Hair Fall Cold Pressed Non Sticky 200ml

AROMATICO Pure Tea Tree Oil for Hair is a powerful blend of tea tree oil, vitamin E, and essential oils that work together to treat dandruff, improve scalp health, and control hair fall.

Key Features:
- Contains pure tea tree oil known for its antifungal and antibacterial properties.
- Enriched with vitamin E to nourish and strengthen hair.
- Essential oils help to soothe the scalp and promote hair growth.
- Cold pressed formula retains the potency of the ingredients.
- Non-sticky texture that is easy to apply and absorbs quickly.

For whom:
- People suffering from dandruff and scalp issues.
- Individuals looking to improve the overall health of their hair and scalp.
- Those experiencing hair fall and seeking a natural remedy.

Pros:
- Effectively treats dandruff and improves scalp health.
- Helps control hair fall and promotes hair growth.
- Cold pressed formula ensures maximum potency of ingredients.

Cons:
- Some users may find the scent of tea tree oil to be strong.
- Results may vary depending on individual hair and scalp conditions.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tea tree oil and Vitamin E align with current consumer preferences for scalp health.	Euromonitor
Brand Strength	20	18	Established brand with positive reputation in hair care sector.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair oils in the market.	AC Nielsen
Competition	10	0	Highly competitive market with many established and emerging brands.	Kantar
Use-case Advantage	5	3	Addresses common hair concerns like dandruff and hair fall effectively.	GfK
Final Market Score	100	66/100 (3.30/5)	Well-positioned premium hair oil with strong brand and effective natural ingredients.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—