Wella Professionals Oil Reflections Luminous Instant Conditioner for Hair 200 ml Moisturizing Hydrating Hair Treatment With Camellia Oil White Tea Extracts

Wella Professionals Oil Reflections Luminous Instant Conditioner for Hair 200 ml Moisturizing Hydrating Hair Treatment With Camellia Oil White Tea Extracts

Key Features: - Contains camellia oil and white tea extracts for added nourishment - Provides instant hydration and moisture to hair - Leaves hair feeling soft, smooth, and luminous - Helps to detangle hair and reduce frizz - Lightweight formula that doesn't weigh hair down

For whom: Ideal for those with dry, damaged, or color-treated hair looking to add moisture and shine.

Pros: - Instantly hydrates and revitalizes hair - Leaves hair feeling soft and manageable - Adds a luminous shine to hair - Pleasant scent - Helps to detangle hair

Cons: - May not be suitable for those with very oily hair - Some may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Camellia Oil and White Tea Extracts offer unique moisturizing benefits for Indian consumers.	Vogue India
Brand Strength	20	18	Wella Professionals is a well-established brand in India known for quality hair products.	Brandwatch
Category Momentum	20	15	Growing demand for premium hair conditioners in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair conditioners in the market.	Retail Today
Competition	10	0	Intense competition in the Indian hair conditioner market requires continuous innovation and marketing efforts.	Business Standard
Use-case Advantage	5	3	Provides instant hydration and luminosity, meeting the needs of Indian consumers seeking quick hair treatments.	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned premium hair conditioner with unique moisturizing benefits for the Indian market.

Factor	Rating (out of 5)	Notes
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