The Body Shop Moringa Shine Protection Conditioner Dull Floral 250 Millilitre

The Body Shop Moringa Shine Protection Conditioner Dull Floral 250 Millilitre

The Body Shop Moringa Shine Protection Conditioner is a nourishing and hydrating hair conditioner that helps to protect hair from damage and adds a beautiful shine. Made with moringa seed oil known for its moisturizing properties, this conditioner helps to leave hair feeling soft, smooth, and healthy.

Key Features:
- Infused with moringa seed oil
- Helps to protect hair from damage
- Adds shine and hydration
- Leaves hair feeling soft and smooth
For whom:
This conditioner is suitable for all hair types, especially those looking to add shine and protect their hair from daily styling and environmental damage.

Pros:
- Lightweight formula that doesn't weigh hair down
- Beautiful floral scent that lingers in the hair
- Helps to detangle and smooth out hair
Cons:
- Some may find the floral scent too strong
- Slightly higher price point compared to other conditioners

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The Moringa Shine Protection Conditioner offers specific benefits for dull hair.	Vogue India
Brand Strength	20	18	The Body Shop is a well-known brand with a strong presence in India.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing competition from both international and local brands in the conditioner segment.	Business Standard
Use-case Advantage	5	5	Addresses the need for hair protection and shine in Indian climate conditions.	Elle India
Final Market Score	100	76/100 (3.80/5)	Strong brand and product fit in a competitive market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—